{"podcast":{"title":"Online Marketing Podcast","slug":"online-marketing-podcast-3607993","podcast_index_feed_id":3607993,"rss_url":"https://feeds.captivate.fm/online-marketing-podcast/","website_url":"https://www.onlinemarketingpodcast.com","image_url":"https://artwork.captivate.fm/914e1601-2e90-45e0-bd85-71dd3dbd13be/97428f20-6976-11ec-bb8b-b17b3a52c08b.png","author":"Paul Pruitt","episode_count":1627,"summary":"Welcome to the Online Marketing Podcast, where we help Course Creators, Membership Owners & Coaches market and sell their offers. You get results for your students, members, and students and are confident that your offers work. Now you just have to market and sell them to bring the right people into your world! Each episode of the podcast we do a deep dive into strategies and mindset that high earners take action on for themselves (and we pull back the curtain on our 6 Figure Online Business as well!) Brought to you by Paul & Melissa Pruitt, husband & wife and business partners who help top professionals launch online courses, memberships & coaching programs. Just sign up to be notified at onlinemarketingpodcast.com","last_synced_at":"2026-06-21T10:22:01.257347+00:00","page_url":"https://stenobird.com/podcast/online-marketing-podcast-3607993"},"episode":{"title":"Nugget: Build a List That Actually Converts","slug":"nugget-build-a-list-that-actually-converts","published_at":"2026-04-21T11:00:00+00:00","page_url":"https://stenobird.com/podcast/online-marketing-podcast-3607993/nugget-build-a-list-that-actually-converts","show_page_url":"https://stenobird.com/podcast/online-marketing-podcast-3607993","url":"https://www.onlinemarketingpodcast.com","audio_url":"https://episodes.captivate.fm/episode/8101df06-1fb4-4d01-88f4-0a650765f05c.mp3","summary":"When it comes to launching, not all lists are created equal. Not everybody in your audience and on your main email list came into your world for that offer that you are about to launch. That's where a lot of people mess up and fail: They collect random people all year long from different directions like quiz funnels, lead magnets, or real-world events, and then suddenly they're like: \"Hey, buy my thing!\" But a lot of those people might not necessarily connect with what you're offering at that moment. That's why having a dedicated launch list is key! People on that list have the intention of wanting to go through your launch and you can get them excited and curios about your launch and your offer. And when you do that, you're going to see your conversions go up. Resources: Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook : @realpaulpruitt & @real melissapruitt","meta_description":"When it comes to launching, not all lists are created equal. Not everybody in your audience and on your main email list came into your world for that offe…","key_points":[],"chapters":[],"topics":[],"duration_seconds":194,"processing_state":"processed","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/online-marketing-podcast-3607993/episodes/nugget-build-a-list-that-actually-converts/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/online-marketing-podcast-3607993/nugget-build-a-list-that-actually-converts.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}