{"podcast":{"title":"Next in Media","slug":"next-in-media-470115","podcast_index_feed_id":470115,"rss_url":"https://feeds.simplecast.com/YFEXptae","website_url":"https://next-in-media.simplecast.com","image_url":"https://image.simplecastcdn.com/images/a37bf201-fbfe-499d-b159-d8b7f1e483ba/deaab7c3-4508-4ad7-a00f-70352714da71/3000x3000/nim-artwork-new.jpg?aid=rss_feed","author":"Shield Strategic","episode_count":302,"summary":"Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.","last_synced_at":"2026-07-21T18:20:42.194330+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115"},"episode":{"title":"Why Independent Agencies Are Having a Renaissance – with CMO Kristina Canada","slug":"why-independent-agencies-are-having-a-renaissance-with-cmo-kristina-canada","published_at":"2026-05-05T09:00:00+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115/why-independent-agencies-are-having-a-renaissance-with-cmo-kristina-canada","show_page_url":"https://stenobird.com/podcast/next-in-media-470115","url":"https://next-in-media.simplecast.com/episodes/why-independent-agencies-are-having-a-renaissance-with-cmo-kristina-canada-8FCyD3CZ","audio_url":"https://pscrb.fm/rss/p/cdn.simplecast.com/media/audio/transcoded/0c5f6d0a-8d46-49e6-93ab-e1b788fbf085/52d0b960-b4ba-4ed3-b906-2cdf551997ff/episodes/audio/group/c591717d-c72c-4f5f-b6b6-12c64bd1e254/group-item/2ec2bfe2-1ea9-459d-9c93-e35195510ccc/128_default_tc.mp3?aid=rss_feed&feed=YFEXptae","summary":"Net Conversion CMO Kristina Canada on why independent agencies are having a renaissance — and how her team is using CTV, AI skepticism, and radical transparency to take on the holdcos.","meta_description":"Net Conversion CMO Kristina Canada on why independent agencies are having a renaissance — and how her team is using CTV, AI skepticism, and radical transp…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1277,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/next-in-media-470115/episodes/why-independent-agencies-are-having-a-renaissance-with-cmo-kristina-canada/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/next-in-media-470115/why-independent-agencies-are-having-a-renaissance-with-cmo-kristina-canada.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}