{"podcast":{"title":"Next in Media","slug":"next-in-media-470115","podcast_index_feed_id":470115,"rss_url":"https://feeds.simplecast.com/YFEXptae","website_url":"https://next-in-media.simplecast.com","image_url":"https://image.simplecastcdn.com/images/a37bf201-fbfe-499d-b159-d8b7f1e483ba/deaab7c3-4508-4ad7-a00f-70352714da71/3000x3000/nim-artwork-new.jpg?aid=rss_feed","author":"Shield Strategic","episode_count":302,"summary":"Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.","last_synced_at":"2026-07-21T18:20:42.194330+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115"},"episode":{"title":"The Power of Nostalgia: Reaching Gen Alpha Through Their Parents’ Childhood","slug":"the-power-of-nostalgia-reaching-gen-alpha-through-their-parents-childhood","published_at":"2026-05-19T09:00:00+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115/the-power-of-nostalgia-reaching-gen-alpha-through-their-parents-childhood","show_page_url":"https://stenobird.com/podcast/next-in-media-470115","url":"https://next-in-media.simplecast.com/episodes/the-power-of-nostalgia-reaching-gen-alpha-through-their-parents-childhood-KD_4qE9Y","audio_url":"https://pscrb.fm/rss/p/cdn.simplecast.com/media/audio/transcoded/0c5f6d0a-8d46-49e6-93ab-e1b788fbf085/52d0b960-b4ba-4ed3-b906-2cdf551997ff/episodes/audio/group/d2580eca-1b6d-4a2e-b5d6-64e4f101b90d/group-item/4151dabc-8630-4c07-8980-25bf0297981a/128_default_tc.mp3?aid=rss_feed&feed=YFEXptae","summary":"This week, Mike is joined by WildBrain’s VP of Media Solutions, Emma Witkowski. Together, they dive into the major advertising disconnect in the kids' media space, how nostalgia is driving family shared screen time, and the way upcoming privacy rules like COPPA 2.0 are completely reshaping digital targeting.","meta_description":"This week, Mike is joined by WildBrain’s VP of Media Solutions, Emma Witkowski. Together, they dive into the major advertising disconnect in the kids' med…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1687,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/next-in-media-470115/episodes/the-power-of-nostalgia-reaching-gen-alpha-through-their-parents-childhood/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/next-in-media-470115/the-power-of-nostalgia-reaching-gen-alpha-through-their-parents-childhood.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}