{"podcast":{"title":"Next in Media","slug":"next-in-media-470115","podcast_index_feed_id":470115,"rss_url":"https://feeds.simplecast.com/YFEXptae","website_url":"https://next-in-media.simplecast.com","image_url":"https://image.simplecastcdn.com/images/a37bf201-fbfe-499d-b159-d8b7f1e483ba/deaab7c3-4508-4ad7-a00f-70352714da71/3000x3000/nim-artwork-new.jpg?aid=rss_feed","author":"Shield Strategic","episode_count":302,"summary":"Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.","last_synced_at":"2026-07-21T18:20:42.194330+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115"},"episode":{"title":"Ryan Detert on Why Publicis Made Its Biggest Bet on Creator Marketing","slug":"ryan-detert-on-why-publicis-made-its-biggest-bet-on-creator-marketing","published_at":"2026-03-24T09:00:00+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115/ryan-detert-on-why-publicis-made-its-biggest-bet-on-creator-marketing","show_page_url":"https://stenobird.com/podcast/next-in-media-470115","url":"https://next-in-media.simplecast.com/episodes/ryan-detert-on-why-publicis-bet-500-million-on-creator-marketing-nhEtoRdY","audio_url":"https://pscrb.fm/rss/p/cdn.simplecast.com/media/audio/transcoded/0c5f6d0a-8d46-49e6-93ab-e1b788fbf085/52d0b960-b4ba-4ed3-b906-2cdf551997ff/episodes/audio/group/e85f883f-3b38-4fbb-a1e7-cbe54eb223fa/group-item/cb31e764-3c97-43f8-99cc-d94dbc389841/128_default_tc.mp3?aid=rss_feed&feed=YFEXptae","summary":null,"meta_description":null,"key_points":[],"chapters":[],"topics":[],"duration_seconds":1616,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/next-in-media-470115/episodes/ryan-detert-on-why-publicis-made-its-biggest-bet-on-creator-marketing/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/next-in-media-470115/ryan-detert-on-why-publicis-made-its-biggest-bet-on-creator-marketing.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}