{"podcast":{"title":"Next in Media","slug":"next-in-media-470115","podcast_index_feed_id":470115,"rss_url":"https://feeds.simplecast.com/YFEXptae","website_url":"https://next-in-media.simplecast.com","image_url":"https://image.simplecastcdn.com/images/a37bf201-fbfe-499d-b159-d8b7f1e483ba/deaab7c3-4508-4ad7-a00f-70352714da71/3000x3000/nim-artwork-new.jpg?aid=rss_feed","author":"Shield Strategic","episode_count":302,"summary":"Everything we know about the media, marketing and advertising business is being completely upended thanks to technology and data. We're talking with some of the top industry leaders as they steer their companies through constant change.","last_synced_at":"2026-07-21T18:20:42.194330+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115"},"episode":{"title":"How Yahoo DSP Is Winning the Identity and CTV Wars with Adam Roodman","slug":"how-yahoo-dsp-is-winning-the-identity-and-ctv-wars-with-adam-roodman","published_at":"2026-03-17T09:00:00+00:00","page_url":"https://stenobird.com/podcast/next-in-media-470115/how-yahoo-dsp-is-winning-the-identity-and-ctv-wars-with-adam-roodman","show_page_url":"https://stenobird.com/podcast/next-in-media-470115","url":"https://next-in-media.simplecast.com/episodes/how-yahoo-dsp-is-winning-the-identity-and-ctv-wars-with-adam-roodman-RYG_5R7m","audio_url":"https://pscrb.fm/rss/p/cdn.simplecast.com/media/audio/transcoded/0c5f6d0a-8d46-49e6-93ab-e1b788fbf085/52d0b960-b4ba-4ed3-b906-2cdf551997ff/episodes/audio/group/dc020fad-a7bb-4b0e-8dfe-024d53d90424/group-item/69074124-f845-4307-bd14-0422d8661fa0/128_default_tc.mp3?aid=rss_feed&feed=YFEXptae","summary":null,"meta_description":null,"key_points":[],"chapters":[],"topics":[],"duration_seconds":2065,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/next-in-media-470115/episodes/how-yahoo-dsp-is-winning-the-identity-and-ctv-wars-with-adam-roodman/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/next-in-media-470115/how-yahoo-dsp-is-winning-the-identity-and-ctv-wars-with-adam-roodman.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}