{"podcast":{"title":"New Books in Gender","slug":"new-books-in-gender-612984","podcast_index_feed_id":612984,"rss_url":"https://feeds.megaphone.fm/LIT3077747900","website_url":"https://newbooksnetwork.com","image_url":"https://megaphone.imgix.net/podcasts/f01fabce-f1a3-11e8-8461-f77ace4487d2/image/e2241d70e6072e60f482d28cf495fbab.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"New Books Network","episode_count":1000,"summary":"This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field. Discover our 150+ channels and browse our 28,000+ episodes on our website: ⁠newbooksnetwork.com⁠ Subscribe to our free weekly Substack newsletter to get informative, engaging content straight to your inbox: ⁠https://newbooksnetwork.substack.com/⁠ Follow us on Instagram and Bluesky to learn about more our latest interviews: @newbooksnetwork Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/gender-studies","last_synced_at":"2026-07-13T16:22:32.043062+00:00","page_url":"https://stenobird.com/podcast/new-books-in-gender-612984"},"episode":{"title":"Diana Cucuz, \"Winning Women’s Hearts and Minds: Selling Cold War Culture in the US and the USSR\" (U Toronto Press, 2023)","slug":"diana-cucuz-winning-women-s-hearts-and-minds-selling-cold-war-culture-in-the-us-and-the-ussr-u-toronto-press-2023","published_at":"2026-07-11T08:00:00+00:00","page_url":"https://stenobird.com/podcast/new-books-in-gender-612984/diana-cucuz-winning-women-s-hearts-and-minds-selling-cold-war-culture-in-the-us-and-the-ussr-u-toronto-press-2023","show_page_url":"https://stenobird.com/podcast/new-books-in-gender-612984","url":"https://traffic.megaphone.fm/NBNK8011583528.mp3","audio_url":"https://traffic.megaphone.fm/NBNK8011583528.mp3","summary":"In this episode, Alisa interviews Dr. Diana Cucuz about her book, Winning Women’s Hearts and Minds: Selling Cold War Culture in the US and the USSR (University of Toronto Press, 2023) and also asks her for advice to beginner scholars studying gender and the Cold War. A bit about Dr. Cucuz’s book: throughout the Cold War, Soviet citizens had limited access to US life and culture. Amerika, a glossy Russian-language magazine similar to Life, provided a rare exception. Produced by the United States Information Agency (USIA), America’s first peacetime propaganda organization, Amerika was used to influence the Soviet public and convince women in particular that an American-style consumer culture and conservative gender norms could better their lives. Winning Women’s Hearts and Minds relies on USIA archives, issues of Amerika, and American women’s magazines such as the Ladies’ Home Journal to show how, during the postwar period, USIA officials deployed idealized images of American women as happy, fulfilled, and feminine wives, mothers, and homemakers. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/gender-studies","meta_description":"In this episode, Alisa interviews Dr. Diana Cucuz about her book, Winning Women’s Hearts and Minds: Selling Cold War Culture in the US and the USSR (Unive…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2129,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/new-books-in-gender-612984/episodes/diana-cucuz-winning-women-s-hearts-and-minds-selling-cold-war-culture-in-the-us-and-the-ussr-u-toronto-press-2023/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/new-books-in-gender-612984/diana-cucuz-winning-women-s-hearts-and-minds-selling-cold-war-culture-in-the-us-and-the-ussr-u-toronto-press-2023.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}