{"podcast":{"title":"Negotiate Anything","slug":"negotiate-anything-5844366","podcast_index_feed_id":5844366,"rss_url":"https://feeds.megaphone.fm/LI9239874689","website_url":"http://www.americannegotiationinstitute.com","image_url":"https://megaphone.imgix.net/podcasts/17f9602a-ee8c-11ec-92bf-d711c1f4acfb/image/b3e048692a3ad9fd84f7476e2ae50fe9.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"American Negotiation Institute","episode_count":1836,"summary":"Transform your relationships. Speak your truth. Get what you deserve—with Kwame Christian as your guide. With over 16 million downloads and more than 1,600 episodes, Negotiate Anything was the world’s leading negotiation podcast for nearly a decade, reaching listeners in more than 180 countries. But it’s about more than negotiation—it’s about confidence, connection, and creating outcomes that respect your values. About the Host: Kwame Christian, Esq., M.A. Kwame Christian the founder and CEO of the American Negotiation Institute. He's known for his viral TEDx Talk, “Finding Confidence in Conflict,” and is a bestselling author of two books: • How to Have Difficult Conversations About Race (2022) • Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life (2020) As a degrees in law, psychology, and public policy, Kwame brings a wealth of knowledge to every episode. He’s also a LinkedIn instructor with over 2.3 million learners, making complex negotiation concepts accessible to everyone. Why This Podcast? At the American Negotiation Institute, we believe that the best things in life are on the other side of difficult conversations. Our mission is to empower yo…","last_synced_at":"2026-06-15T18:17:36.828610+00:00","page_url":"https://stenobird.com/podcast/negotiate-anything-5844366"},"episode":{"title":"This #1 Marketing Expert PROVES You’re Branding All Wrong!","slug":"this-1-marketing-expert-proves-you-re-branding-all-wrong","published_at":"2026-06-08T09:00:00+00:00","page_url":"https://stenobird.com/podcast/negotiate-anything-5844366/this-1-marketing-expert-proves-you-re-branding-all-wrong","show_page_url":"https://stenobird.com/podcast/negotiate-anything-5844366","url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/s.gum.fm/s-68b9f3f0d5d94d8302cbc0c0/traffic.megaphone.fm/YAP6657082343.mp3","audio_url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/s.gum.fm/s-68b9f3f0d5d94d8302cbc0c0/traffic.megaphone.fm/YAP6657082343.mp3","summary":"Most people are doing branding completely backwards — and it’s killing their results. In this powerful conversation, global CEO and marketing thought leader Giuseppe Stigliano reveals why everything you thought you knew about branding is wrong, and what to do instead. You’ll discover: Why “pushing” your brand no longer works in today’s saturated market The shift from making people want things to making things people want How to apply marketing principles to your career, relationships, and personal brand The five steps every human relationship — and every great brand — follows Why trying to be on every platform is a losing game, and the smarter alternative Giuseppe has advised some of the world’s top business leaders, co-authored books with Philip Kotler (the father of modern marketing), and his work has reached over 100,000 people worldwide. This episode isn’t just about selling products — it’s about understanding people, creating real value, and building a brand that attracts without chasing. If you want to stand out in a world drowning in choices, this is your blueprint. Connect with Giuseppe ⁠giuseppestigliano.com⁠ Contact ANI ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Request A Customized Workshop For Your Company⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow Kwame Christian on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠negotiateanything.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!","meta_description":"Most people are doing branding completely backwards — and it’s killing their results. In this powerful conversation, global CEO and marketing thought lead…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2725,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/negotiate-anything-5844366/episodes/this-1-marketing-expert-proves-you-re-branding-all-wrong/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/negotiate-anything-5844366/this-1-marketing-expert-proves-you-re-branding-all-wrong.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}