{"podcast":{"title":"Munro Live Podcast","slug":"munro-live-podcast-6329884","podcast_index_feed_id":6329884,"rss_url":"https://anchor.fm/s/dbcbef68/podcast/rss","website_url":"https://leandesign.com/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/36775754/36775754-1681937830045-75de4f805e4d2.jpg","author":"Munro Live Podcast","episode_count":94,"summary":"The Munro Live Podcast brings the Munro Live YouTube team into a more in-depth, conversational format. Drawing on their expertise in Lean Design, Munro & Associates explore the latest in technology, engineering, and automotive, offering practical insights grounded in real-world experience.","last_synced_at":"2026-06-05T02:19:00.307532+00:00","page_url":"https://stenobird.com/podcast/munro-live-podcast-6329884"},"episode":{"title":"Inside Pirelli: Ian Coke on the Future of Tire Technology","slug":"inside-pirelli-ian-coke-on-the-future-of-tire-technology","published_at":"2026-06-04T12:50:55+00:00","page_url":"https://stenobird.com/podcast/munro-live-podcast-6329884/inside-pirelli-ian-coke-on-the-future-of-tire-technology","show_page_url":"https://stenobird.com/podcast/munro-live-podcast-6329884","url":"https://podcasters.spotify.com/pod/show/munro-live/episodes/Inside-Pirelli-Ian-Coke-on-the-Future-of-Tire-Technology-e3kb5fm","audio_url":"https://anchor.fm/s/dbcbef68/podcast/play/121000886/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-4%2F425503031-44100-2-b06127200bca9.m4a","summary":"In this episode, we sit down with Ian Coke, VP of Technical Strategy & Customer Relations North America at Pirelli, for an engaging conversation about the fascinating world of tires, motorsports, and cutting-edge tire technology. Ian shares his unique perspective on how tire engineering impacts everything from everyday driving to the highest levels of racing competition. We explore the science behind tire performance, the challenges of developing tires for different conditions, and the critical role tires play in vehicle safety, handling, and efficiency. Munro Live is the media division of Munro & Associates, an engineering consulting firm with a design-first approach. At Munro, we specialize in costing, benchmarking, and product & manufacturing optimization, helping our clients reimagine their products and processes to achieve better business outcomes—driving down costs while increasing efficiency, performance, and quality. At the core of our work is Lean Design®, our proprietary methodology that optimizes design efficiency and consistently delivers exceptional ROI for our clients. Munro - Home of Lean Designhttps://leandesign.com/","meta_description":"In this episode, we sit down with Ian Coke, VP of Technical Strategy & Customer Relations North America at Pirelli, for an engaging conversation about…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2456,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/munro-live-podcast-6329884/episodes/inside-pirelli-ian-coke-on-the-future-of-tire-technology/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/munro-live-podcast-6329884/inside-pirelli-ian-coke-on-the-future-of-tire-technology.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}