{"podcast":{"title":"Mumbrellacast","slug":"mumbrellacast-311595","podcast_index_feed_id":311595,"rss_url":"https://feeds.megaphone.fm/mumbrellacast","website_url":"https://mumbrella.com.au/category/podcast","image_url":"https://megaphone.imgix.net/podcasts/d61aecf8-242a-11ed-b377-c76a12c6f3ff/image/MicrosoftTeams-image__6_.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Mumbrella","episode_count":400,"summary":"Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.","last_synced_at":"2026-06-04T18:19:47.824330+00:00","page_url":"https://stenobird.com/podcast/mumbrellacast-311595"},"episode":{"title":"Publicis' Michael Rebelo: Classic agency M&A no longer a priority","slug":"publicis-michael-rebelo-classic-agency-m-a-no-longer-a-priority","published_at":"2026-03-31T04:31:00+00:00","page_url":"https://stenobird.com/podcast/mumbrellacast-311595/publicis-michael-rebelo-classic-agency-m-a-no-longer-a-priority","show_page_url":"https://stenobird.com/podcast/mumbrellacast-311595","url":"https://traffic.megaphone.fm/MEEME2958418234.mp3","audio_url":"https://traffic.megaphone.fm/MEEME2958418234.mp3","summary":"This time last year, Publicis Group completed its landmark acquisition of Atomic 21 2, bringing one of Australia's biggest independent media success stories into its fold. In today's interview episode of the Mumbrellacast, Rory Heffernan, CEO of Atomic 21 2, and Michael Rebelo, CEO of Publicis Group ANZ, unpack the year-long integration process, including what's worked and what comes next.","meta_description":"This time last year, Publicis Group completed its landmark acquisition of Atomic 21 2, bringing one of Australia's biggest independent media success stori…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1929,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mumbrellacast-311595/episodes/publicis-michael-rebelo-classic-agency-m-a-no-longer-a-priority/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mumbrellacast-311595/publicis-michael-rebelo-classic-agency-m-a-no-longer-a-priority.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}