{"podcast":{"title":"Mixed Signals from Semafor Media","slug":"mixed-signals-from-semafor-media-6916354","podcast_index_feed_id":6916354,"rss_url":"https://feeds.megaphone.fm/mixed-signals-semafor-media","website_url":"https://www.semafor.com/mixed-signals","image_url":"https://megaphone.imgix.net/podcasts/d4a58788-0e12-11ef-b99b-6b11bbbc2c31/image/8bbe04c269ef7f8d914ce902f198a5b7.png?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Semafor","episode_count":109,"summary":"Every Friday media reporter Max Tani and Semafor Editor-in-Chief Ben Smith pull back the curtain on the most important stories about media, revealing why you see and hear what you see and hear. Mixed Signals from Semafor Media is supported by Think with Google.","last_synced_at":"2026-06-26T22:20:18.782223+00:00","page_url":"https://stenobird.com/podcast/mixed-signals-from-semafor-media-6916354"},"episode":{"title":"Alex Cooper on flipping \"Call Her Daddy\" into a media business and entering the creative agency space","slug":"alex-cooper-on-flipping-call-her-daddy-into-a-media-business-and-entering-the-creative-agency-space","published_at":"2026-06-26T11:28:00+00:00","page_url":"https://stenobird.com/podcast/mixed-signals-from-semafor-media-6916354/alex-cooper-on-flipping-call-her-daddy-into-a-media-business-and-entering-the-creative-agency-space","show_page_url":"https://stenobird.com/podcast/mixed-signals-from-semafor-media-6916354","url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/OENRF3345956663.mp3","audio_url":"https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/OENRF3345956663.mp3","summary":"Call Her Daddy host and Unwell co-founder Alex Cooper joins Mixed Signals live at Cannes Lions to talk about what it takes to turn a hit podcast into a real media business. Max and Ben ask Alex how Unwell's creative agency ended up going toe-to-toe with Call Her Daddy in revenue, what she learned from her interview with Michelle Obama, and why she's more interested in the marketing than most talent in her field. Sign up for Semafor Media’s Sunday newsletter: https://www.semafor.com/newsletters/media For more from Think with Google, check out ThinkwithGoogle.com. Find us on X: @semaforben, @maxwelltani If you have a tip or a comment, please email us mixedsignals@semafor.com","meta_description":"Call Her Daddy host and Unwell co-founder Alex Cooper joins Mixed Signals live at Cannes Lions to talk about what it takes to turn a hit podcast into a re…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2458,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mixed-signals-from-semafor-media-6916354/episodes/alex-cooper-on-flipping-call-her-daddy-into-a-media-business-and-entering-the-creative-agency-space/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mixed-signals-from-semafor-media-6916354/alex-cooper-on-flipping-call-her-daddy-into-a-media-business-and-entering-the-creative-agency-space.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}