{"podcast":{"title":"Mindful Minutes","slug":"mindful-minutes-6607969","podcast_index_feed_id":6607969,"rss_url":"https://media.rss.com/mindfulminutes/feed.xml","website_url":"https://www.marinoid.com","image_url":"https://media.rss.com/mindfulminutes/20260427_020459_de1abcaa600d6962e489999d3ff1a40b.png","author":"Tanay Sarpotdar","episode_count":29,"summary":"Dive into #MindfulMinutes, a thought-provoking podcast for Indian small and medium businesses! I am Tanay Sarpotdar and I am here to challenge the idea of marketing as a mere expense, exploring fresh perspectives with business leaders and marketers. Join us for insightful discussions that will shift your view and spark creative marketing strategies – all within a convenient 60-minute format. Get ready to add \"mindful marketing\" to your list of new skills! A big thanks to Marinoid, for sponsoring all these podcasts!","last_synced_at":null,"page_url":"https://stenobird.com/podcast/mindful-minutes-6607969"},"episode":{"title":"The Power of Storytelling: Crafting Authentic Brands for Indian SMBs with Shantanu Parmar and Tanay Sarpotdar","slug":"the-power-of-storytelling-crafting-authentic-brands-for-indian-smbs-with-shantanu-parmar-and-tanay-sarpotdar","published_at":"2025-01-21T05:50:09+00:00","page_url":"https://stenobird.com/podcast/mindful-minutes-6607969/the-power-of-storytelling-crafting-authentic-brands-for-indian-smbs-with-shantanu-parmar-and-tanay-sarpotdar","show_page_url":"https://stenobird.com/podcast/mindful-minutes-6607969","url":"https://rss.com/podcasts/mindfulminutes/1853690","audio_url":"https://content.rss.com/episodes/228170/1853690/mindfulminutes/2025_01_18_10_01_04_8db28568-501d-4cd8-be40-2cd9ab556283.mp3","summary":"Welcome to another episode of the MindfulMinutes Podcast. I’m Tanay Sarpotdar, and today, we’re diving into a topic that’s both timeless and transformative: The Power of Storytelling: Crafting Authentic Brands for Indian SMBs . Last week we delved into “branding beyond logos” with Shantanu Parmar and it has been an amazing conversation starter amongst colleagues so far. Everyone loves an honest opinion and attempt. So here we are back again as promised to take the discussion further. Storytelling has been a cornerstone of human connection for centuries. Whether it’s Mahabharata, Ramayana, Panchatantra, or the tales we share over chai/coffee, stories have shaped how we see the world and how we build trust and how we act/respond in certain situations. Today, we’ll try to explore how Indian SMBs can leverage storytelling to create authentic, impactful brands.","meta_description":"Welcome to another episode of the MindfulMinutes Podcast. I’m Tanay Sarpotdar, and today, we’re diving into a topic that’s both timeless and transformativ…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1980,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mindful-minutes-6607969/episodes/the-power-of-storytelling-crafting-authentic-brands-for-indian-smbs-with-shantanu-parmar-and-tanay-sarpotdar/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mindful-minutes-6607969/the-power-of-storytelling-crafting-authentic-brands-for-indian-smbs-with-shantanu-parmar-and-tanay-sarpotdar.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}