{"podcast":{"title":"Mind Your Wedding Business Podcast","slug":"mind-your-wedding-business-podcast-6984620","podcast_index_feed_id":6984620,"rss_url":"https://feeds.captivate.fm/mind-your-wedding-business/","website_url":"https://weddingiq.com/mind-your-wedding-business","image_url":"https://artwork.captivate.fm/a1aad341-0480-4ed3-a468-db3e2bc1f0f2/9RoW8bz2XHM6I-Ata4JNMWRN.jpg","author":"Kevin Dennis","episode_count":81,"summary":"The Mind Your Wedding Business Podcast provides actionable strategies and resources for business-minded wedding professionals who love love — but also care about their bottom line. Host and owner of the WeddingIQ blog, Kevin Dennis, welcomes industry experts to each episode to share their best advice, biggest mistakes, and proven strategies for business growth and client satisfaction. Kevin brings his own share of industry knowledge to the table. He is the founder of lighting and A/V company, Fantasy Sound Event Services, as well as a national speaker and regular contributor to B2B publications across the event industry. He has served on the board for the Foundation of NACE, NACE Silicon Valley, and WIPA. He is also the founder of the Tri-Valley Wedding Professionals Networking Group. Tune in each week to learn about sales, marketing, client service, event technology, and more — all with the intention to help wedding professionals grow their businesses and achieve their goals.","last_synced_at":"2026-07-28T22:21:10.196131+00:00","page_url":"https://stenobird.com/podcast/mind-your-wedding-business-podcast-6984620"},"episode":{"title":"#79: Social Media as an Operational System, Not a Marketing Task with Nina Addeo","slug":"79-social-media-as-an-operational-system-not-a-marketing-task-with-nina-addeo","published_at":"2026-07-07T11:00:00+00:00","page_url":"https://stenobird.com/podcast/mind-your-wedding-business-podcast-6984620/79-social-media-as-an-operational-system-not-a-marketing-task-with-nina-addeo","show_page_url":"https://stenobird.com/podcast/mind-your-wedding-business-podcast-6984620","url":"https://mind-your-wedding-business.captivate.fm/episode/social-media-as-an-operational-system-not-a-marketing-task-with-nina-addeo","audio_url":"https://episodes.captivate.fm/episode/78a1118a-564a-4681-a050-ef38e9f937a2.mp3","summary":"In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nina Addeo, founder of I Do Wedding Marketing, to discuss how wedding professionals can stop treating social media like a never-ending marketing task and start using it as a strategic business system that consistently generates inquiries and bookings. Nina shares how she got her start in wedding marketing and explains why so many wedding pros feel overwhelmed by social media. She breaks down practical strategies for building sustainable content systems, staying consistent without burning out, and creating content that attracts the right clients instead of simply chasing viral views. The conversation also explores content organization, SEO for Instagram, analytics, vendor collaboration, personal branding, batching content, and why social media should support every stage of the client journey—from discovery to referrals long after the wedding day. If you've ever struggled to stay consistent on social media, wondered how to turn your content into real business results, or felt overwhelmed by the pressure to constantly create, this episode is packed with actionable strategies you can implement right away. Nina Addeo is the founder of I Do Wedding Marketing, a social media and marketing company dedicated to helping wedding professionals turn their online presence into a consistent source of inquiries and bookings. With a background in digital marketing and a deep focus on the wedding industry, Nina is known for her practical, no-fluff approach to content that prioritizes clarity, strategy, and results. She is also the host of the I Do Wedding Marketing Podcast, where she shares actionable insights to help wedding pros grow sustainable, profitable businesses. Highlights: • Why social media should func…","meta_description":"In this episode of Mind Your Wedding Business, Kevin Dennis sits down with Nina Addeo, founder of I Do Wedding Marketing, to discuss how wedding professio…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2938,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mind-your-wedding-business-podcast-6984620/episodes/79-social-media-as-an-operational-system-not-a-marketing-task-with-nina-addeo/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mind-your-wedding-business-podcast-6984620/79-social-media-as-an-operational-system-not-a-marketing-task-with-nina-addeo.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}