{"podcast":{"title":"Membership-Driven Business","slug":"membership-driven-business-6908703","podcast_index_feed_id":6908703,"rss_url":"https://feeds.captivate.fm/membership-driven-business/","website_url":"https://membershipdrivenbusiness.com","image_url":"https://artwork.captivate.fm/57a842cc-a280-4560-b6d2-4655a3d4be6e/2Ihnnvv4QLQsWqw44tXNMVsq.jpg","author":"Natalie Taylor","episode_count":43,"summary":"Membership-Driven Business is a podcast that explores what it really takes to grow an industry-leading membership. The truth is that running a membership is a massive commitment and a big responsibility — and most people struggle to set up and sell their membership in a way that is sustainable, enjoyable and profitable. Your host, Natalie Taylor, is a messaging and sales strategist to membership-driven business owners. Since 2017 she has worked behind the scenes of some of the biggest memberships and paid communities around the world: helping them grow their sales, improve retention and engagement, and more. Learn more about Natalie and the podcast at membershipdrivenbusiness.com and subscribe to be the first to hear new episodes.","last_synced_at":"2026-07-06T10:20:35.359261+00:00","page_url":"https://stenobird.com/podcast/membership-driven-business-6908703"},"episode":{"title":"19: Do You Only Sell Your Membership When You Feel Like It?","slug":"19-do-you-only-sell-your-membership-when-you-feel-like-it","published_at":"2025-05-29T23:00:00+00:00","page_url":"https://stenobird.com/podcast/membership-driven-business-6908703/19-do-you-only-sell-your-membership-when-you-feel-like-it","show_page_url":"https://stenobird.com/podcast/membership-driven-business-6908703","url":"https://www.themissingink.co/listen/19-only-sell-your-membership-when-you-feel-like-it","audio_url":"https://episodes.captivate.fm/episode/ff9a3b77-e1e9-465f-bd5e-c376fd5877ba.mp3","summary":"Relying on motivation & willpower to grow your membership is a risky strategy, but it’s so common among the business owners I work with (even the very successful ones). In this episode of The Membership-Driven Business Podcast , we’re talking about why your membership growth feels shaky, especially if you’ve been letting your energy or motivation levels dictate how (and how often) you promote it. I’ll walk you through the three strategies I use with my clients to help them grow their memberships more consistently, without a BIG exhausting launch. Also, this approach is way more fun — which means you’ll be more motivated to show up and grow this thing! No matter how you sell your membership, this episode will help you define what’s been getting in the way of your growth, and how to start putting together a system that moves with you during the year. Press play to listen now, or keep scrolling to read the article below ⬇️ Links and Resources: Learn more about The Gameplan Intensive and book your place: themissingink.co/gameplan Take the Play to Win Quiz 🎲 to find your best membership growth move: playtowinquiz.com Contact Natalie: themissingink.co/connect See how you can work with Natalie: themissingink.co/services Read this podcast in article format & check out the shownotes: https://themissingink.co/listen/19-only-sell-your-membership-when-you-feel-like-it Follow on Social Media: Instagram: instagram.com/natalietaylor.co Threads: threads.net/@natalietaylor.co Facebook: facebook.com/natalietaylor.co","meta_description":"Relying on motivation & willpower to grow your membership is a risky strategy, but it’s so common among the business owners I work with (even the very…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2121,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/membership-driven-business-6908703/episodes/19-do-you-only-sell-your-membership-when-you-feel-like-it/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/membership-driven-business-6908703/19-do-you-only-sell-your-membership-when-you-feel-like-it.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}