{"podcast":{"title":"MasterMined: A Behavioral & Mental Health Podcast","slug":"mastermined-a-behavioral-mental-health-podcast-7348207","podcast_index_feed_id":7348207,"rss_url":"https://feeds.libsyn.com/584750/rss","website_url":"https://www.snapshotinteractive.com/mastermined","image_url":"https://static.libsyn.com/p/assets/b/4/a/f/b4afb737a2cb009cd959afa2a1bf1c87/NEW_MasterMined_Logo_MM_BH_Playbook-20251230-et02h14qbf.png","author":"Mark Scrivner","episode_count":59,"summary":"MasterMined isn't just about learning — it's about digging deep to uncover what truly works in the business of behavioral health. This podcast will explore the innovative strategies, operational frameworks, and leadership lessons driving success in the mental health industry. From scaling private practices to managing multi-location organizations, each episode delivers clear, candid, and compelling conversations to help business owners, executives, and industry leaders build, optimize, and scale their behavioral health organizations—without losing sight of their mission.","last_synced_at":"2026-06-23T22:17:39.091358+00:00","page_url":"https://stenobird.com/podcast/mastermined-a-behavioral-mental-health-podcast-7348207"},"episode":{"title":"The Future of Treatment Discovery & Building Trust","slug":"the-future-of-treatment-discovery-building-trust","published_at":"2026-05-05T11:00:00+00:00","page_url":"https://stenobird.com/podcast/mastermined-a-behavioral-mental-health-podcast-7348207/the-future-of-treatment-discovery-building-trust","show_page_url":"https://stenobird.com/podcast/mastermined-a-behavioral-mental-health-podcast-7348207","url":"https://7b85b8b9-e12c-419f-86e6-b1da2ff0426b.libsyn.com/the-future-of-treatment-discovery-building-trust","audio_url":"https://traffic.libsyn.com/secure/7b85b8b9-e12c-419f-86e6-b1da2ff0426b/Episode_51_V1.2.mp3?dest-id=5072550","summary":"In this episode of MasterMined, Ben Camp, CEO and co-founder of Recovery.com, joins the conversation to unpack the challenges of finding ethical, transparent, and effective treatment in behavioral health. From the early days of digital marketing in addiction treatment to building a patient-first marketplace, Ben shares how Recovery.com is reshaping how individuals discover care. The discussion dives deep into industry ethics, SEO realities, data transparency, and the tension between business growth and patient-first principles. Whether you're a provider, marketer, or operator, this episode offers a candid look behind the curtain, and a forward-thinking perspective on where the field is headed. Key Moments: 00:01 – Introduction and guest background 03:06 – How Recovery.com started from an agency model 04:28 – The problem with misleading treatment search results 07:12 – Building a comprehensive, patient-first directory 09:20 – Domain strategy and scaling through acquisitions 11:05 – Cleaning up legacy content and ethical challenges 14:26 – SEO realities and adapting to Google changes 17:58 – Data accuracy, listings, and provider relationships 25:20 – Patient-first philosophy and growth strategy 35:37 – Why treatment is still hard to access today Learn More & Connect Show Notes + Resources: snapshot.agency.com/health/mastermined Connect with Ben Camp: https://www.linkedin.com/in/benjamincamp/ | https://recovery.com Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner | snapshot.agency/health Connect with Jeff Skillen: https://www.linkedin.com/in/jeffskillen | https://www.skillsetenterprises.com Connect with Lee Pepper: https://www.linkedin.com/in/leepepper | https://www.neveroutmatched.com Our Sponsor - Snapshot: snapshot.agency/health","meta_description":"In this episode of MasterMined, Ben Camp, CEO and co-founder of Recovery.com, joins the conversation to unpack the challenges of finding ethical, transpar…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3197,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mastermined-a-behavioral-mental-health-podcast-7348207/episodes/the-future-of-treatment-discovery-building-trust/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mastermined-a-behavioral-mental-health-podcast-7348207/the-future-of-treatment-discovery-building-trust.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}