{"podcast":{"title":"Mastering Local Marketing: Sales and Marketing Strategies for Small Business Growth","slug":"mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889","podcast_index_feed_id":7242889,"rss_url":"https://feeds.libsyn.com/562555/rss","website_url":"https://sites.libsyn.com/562555","image_url":"https://static.libsyn.com/p/assets/e/9/9/4/e994aa8c1dec124216c3140a3186d450/MLM-2ND-cover.jpg","author":"WJOB Podcast Network | Mastering Local Marketing","episode_count":154,"summary":"Mastering Local Marketing is a small business podcast focused on local marketing strategies, sales efforts, marketing tactics, and digital marketing that drive real customer acquisition and business growth. Built for entrepreneurs and marketers, this show breaks down marketing strategies for business owners who want results, not fluff. Each episode explores practical marketing strategies including local advertising strategies, social marketing, sales strategies, and digital marketing tactics designed to help you market a local business more effectively. Whether you run a retail store, restaurant, or service business, you'll learn how to turn visibility into leads and leads into paying customers. Hosted by marketing expert Matt Hanson, the podcast highlights real-world marketing for small business, common marketing mistakes, and proven systems used by masters of marketing to grow local brands. You'll discover how to improve customer acquisition, strengthen local presence, and accelerate sustainable business growth. If you're looking for actionable marketing tactics, smarter local marketing, and strategies that actually move revenue, this is one of the top small business podcasts to…","last_synced_at":"2026-06-30T00:19:15.615134+00:00","page_url":"https://stenobird.com/podcast/mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889"},"episode":{"title":"Is AI Speeding Up Or Adding Work to Your Local Marketing Strategies?","slug":"is-ai-speeding-up-or-adding-work-to-your-local-marketing-strategies","published_at":"2026-04-30T11:00:00+00:00","page_url":"https://stenobird.com/podcast/mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889/is-ai-speeding-up-or-adding-work-to-your-local-marketing-strategies","show_page_url":"https://stenobird.com/podcast/mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889","url":"https://a0d61f6b-2a95-46bb-b015-f992198bc016.libsyn.com/is-ai-speeding-up-or-adding-work-to-your-local-marketing-strategies","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/a0d61f6b-2a95-46bb-b015-f992198bc016/riverside_matt__jim_magic_episode___apr_28_2026_jim_dedelows_studio.mp3?dest-id=4862580","summary":"AI can either sharpen your local marketing strategy or bury it in distractions. In this episode of Mastering Local Marketing , Jim and Matt take a casual approach and discuss why today's AI landscape feels a lot like the early internet: full of options, hype, and uncertainty about who will lead. But the real advantage does not come from chasing every tool. It comes from knowing what your business actually needs, choosing where AI can help, and putting it into action. Because while most people are still talking about AI, the businesses willing to test, learn, and implement are already pulling ahead. 30-MINUTE FREE CONSULTATION WITH MATT Every month, Matt selects one email subscriber for a 30-minute virtual discussion to go over their marketing efforts and provide recommendations. Subscribe and you might be next. HAVE A SHOW IDEA? Do you have an interesting idea for a show topic or a marketing problem that you'd like us to cover in a future episode of Mastering Local Marketing? Email matt@masteringlocalmarketing.com and we'll add it to our future episodes. Mastering Local Marketing is the small business marketing podcast focused on simple, proven marketing tactics, digital marketing, and local advertising strategies that help small businesses grow. Whether you own a retail store, restaurant, service business, or manage marketing on your own, this podcast teaches you how to use marketing tactics to increase awareness, generate leads, and improve customer acquisition. Each week, marketing expert Matt Hanson breaks down real-world marketing tactics small businesses can use to improve digital marketing performance, maximize local advertising strategies, and turn visibility into paying customers. You will learn how to use social media marketing, local outreach, and practical…","meta_description":"AI can either sharpen your local marketing strategy or bury it in distractions. In this episode of Mastering Local Marketing , Jim and Matt take a casual…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1721,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889/episodes/is-ai-speeding-up-or-adding-work-to-your-local-marketing-strategies/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/mastering-local-marketing-sales-and-marketing-strategies-for-small-business-growth-7242889/is-ai-speeding-up-or-adding-work-to-your-local-marketing-strategies.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}