{"podcast":{"title":"Marketing Passivhaus","slug":"marketing-passivhaus-7111512","podcast_index_feed_id":7111512,"rss_url":"https://feeds.transistor.fm/marketing-passivhaus","website_url":"http://marketingpassivhaus.com","image_url":"https://img.transistorcdn.com/bzctsDa8T2WaTNaoJcfhomOT43WskooBY6yTCj_EJpA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MGU4/Njc2YzFhMDMyODYx/NmE3MWRkOGI1ZWI1/OTY3YS5wbmc.jpg","author":"James E. Turner","episode_count":41,"summary":"Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.","last_synced_at":"2026-07-20T16:20:43.687028+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512"},"episode":{"title":"Kristof Irwin - Positive Energy","slug":"kristof-irwin-positive-energy","published_at":"2026-06-15T08:00:00+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/kristof-irwin-positive-energy","show_page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512","url":"https://share.transistor.fm/s/ecf1f8fc","audio_url":"https://media.transistor.fm/ecf1f8fc/64908150.mp3","summary":"Kristof Irwin is the Director of Building Science at Positive Energy, a specialty MEP engineering firm for custom residential architecture projects, and the Host of the Building Science Podcast, making this a fun \"interview the host\"-style chat. In this episode, we talk about the growth Kristof has seen in the Passivhaus space since its early days in the US, the power of Systems Thinking, the role people's worldviews/paradigms play in maintaining the status quo, the need to shift people's paradigms when it comes to what a building can and should provide, and much more. Connect with Kristof through Positive Energy and The Building Science Podcast: Positive Energy on LinkedIn => https://www.linkedin.com/company/positive-energy-building-science/ Positive Energy on Instagram => https://www.instagram.com/bldgscienceatx/ Positive Energy website => https://positiveenergy.pro/ The Building Science podcast (website) => https://positiveenergy.pro/building-science-podcast/ The Building Science podcast (Apple) => https://podcasts.apple.com/us/podcast/the-building-science-podcast/id999167292","meta_description":"Kristof Irwin is the Director of Building Science at Positive Energy, a specialty MEP engineering firm for custom residential architecture projects, and t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2493,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketing-passivhaus-7111512/episodes/kristof-irwin-positive-energy/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/kristof-irwin-positive-energy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}