{"podcast":{"title":"Marketing Passivhaus","slug":"marketing-passivhaus-7111512","podcast_index_feed_id":7111512,"rss_url":"https://feeds.transistor.fm/marketing-passivhaus","website_url":"http://marketingpassivhaus.com","image_url":"https://img.transistorcdn.com/bzctsDa8T2WaTNaoJcfhomOT43WskooBY6yTCj_EJpA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MGU4/Njc2YzFhMDMyODYx/NmE3MWRkOGI1ZWI1/OTY3YS5wbmc.jpg","author":"James E. Turner","episode_count":41,"summary":"Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.","last_synced_at":"2026-07-20T16:20:43.687028+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512"},"episode":{"title":"John Loercher - Northeast Projects","slug":"john-loercher-northeast-projects","published_at":"2026-06-22T08:00:00+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/john-loercher-northeast-projects","show_page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512","url":"https://share.transistor.fm/s/452b031a","audio_url":"https://media.transistor.fm/452b031a/60af1391.mp3","summary":"John Loercher is the owner and primary consultant at Northeast Projects, a professor of architecture and the director of the Building Science Program at Rensselaer Polytechnic Institute (RPI), and a trainer at Phius. In this episode, we talk about the commonalities (and differences) between training practicing professionals and students, the new building considerations John's had to get his head around as his practice takes on jobs further West, getting introduced to Passive House via the Solar Decathlon, and more. Connect with John and Northeast Projects: John on LinkedIn =&gt; https://www.linkedin.com/in/john-loercher-93026332/ Northeast Projects on LinkedIn =&gt; https://www.linkedin.com/company/northeast-projects/ Northeast Projects on Instagram =&gt; https://www.instagram.com/ne_projects/ Northeast Projects website =&gt; https://www.ne-projects.com/","meta_description":"John Loercher is the owner and primary consultant at Northeast Projects, a professor of architecture and the director of the Building Science Program at R…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1707,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketing-passivhaus-7111512/episodes/john-loercher-northeast-projects/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/john-loercher-northeast-projects.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}