{"podcast":{"title":"Marketing Passivhaus","slug":"marketing-passivhaus-7111512","podcast_index_feed_id":7111512,"rss_url":"https://feeds.transistor.fm/marketing-passivhaus","website_url":"http://marketingpassivhaus.com","image_url":"https://img.transistorcdn.com/bzctsDa8T2WaTNaoJcfhomOT43WskooBY6yTCj_EJpA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MGU4/Njc2YzFhMDMyODYx/NmE3MWRkOGI1ZWI1/OTY3YS5wbmc.jpg","author":"James E. Turner","episode_count":41,"summary":"Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.","last_synced_at":"2026-07-20T16:20:43.687028+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512"},"episode":{"title":"Bronwyn Barry - Passive House BB","slug":"bronwyn-barry-passive-house-bb","published_at":"2025-07-28T08:00:00+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/bronwyn-barry-passive-house-bb","show_page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512","url":"https://share.transistor.fm/s/ac96a2c2","audio_url":"https://media.transistor.fm/ac96a2c2/11f731e9.mp3","summary":"Bronwyn Barry is an architect and principal at Passive House BB, as well as co-founder and recently retired Board Chair of the Passive House Network. It was from Bronwyn that I first came across the catchy phrase Boxy But Beautiful (#BBB) to describe the form factor that is key to optimal Passivhaus performance. She's also the first person I saw pointing out that Passivhaus' airtightness standards mean these buildings are also smoke- tight, which is increasingly important in these times of heightened air pollution from wildfires. In terms of marketing Passivhaus, it doesn't get much better than that! Listen to this episode for yet another catchy, alliterative turn of phrase! (You'll have to wait until almost the very end :-) Connect with Bronwyn and Passive House BB: Passive House BB => https://www.passivehousebb.com/ LinkedIn => https://www.linkedin.com/in/bronwynbarry Bluesky => https://bsky.app/profile/passivehousebb.bsky.social","meta_description":"Bronwyn Barry is an architect and principal at Passive House BB, as well as co-founder and recently retired Board Chair of the Passive House Network. It w…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2752,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketing-passivhaus-7111512/episodes/bronwyn-barry-passive-house-bb/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/bronwyn-barry-passive-house-bb.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}