{"podcast":{"title":"Marketing Passivhaus","slug":"marketing-passivhaus-7111512","podcast_index_feed_id":7111512,"rss_url":"https://feeds.transistor.fm/marketing-passivhaus","website_url":"http://marketingpassivhaus.com","image_url":"https://img.transistorcdn.com/bzctsDa8T2WaTNaoJcfhomOT43WskooBY6yTCj_EJpA/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83MGU4/Njc2YzFhMDMyODYx/NmE3MWRkOGI1ZWI1/OTY3YS5wbmc.jpg","author":"James E. Turner","episode_count":41,"summary":"Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.","last_synced_at":"2026-07-20T16:20:43.687028+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512"},"episode":{"title":"Alexander Gard-Murray - Passive House Massachusetts","slug":"alexander-gard-murray-passive-house-massachusetts","published_at":"2026-02-23T09:00:00+00:00","page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/alexander-gard-murray-passive-house-massachusetts","show_page_url":"https://stenobird.com/podcast/marketing-passivhaus-7111512","url":"https://share.transistor.fm/s/0491f5e9","audio_url":"https://media.transistor.fm/0491f5e9/438e97d5.mp3","summary":"Alexander Gard-Murray is the Executive Director of Passive House Massachusetts, a nonprofit that educates advocates and supports passive house building in the Commonwealth. With a background in political science and climate policy, Alexander was pulled into building decarbonization via a Twitter thread. In this episode, we talk about how Massachusetts has become a shining example of adopting passive house and passive building standards, why we need to think longer term when calculating the ROI of building efficiency, and how passive house buildings benefit everyone, whether or not they live or work in one. Connect with Alexander and Passive House Massachusetts: Alexander on LinkedIn => https://www.linkedin.com/in/gard-murray/ Passive House Massachusetts on LinkedIn => https://www.linkedin.com/company/phmass/ Passive House Massachusetts website => https://phmass.org/","meta_description":"Alexander Gard-Murray is the Executive Director of Passive House Massachusetts, a nonprofit that educates advocates and supports passive house building in…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1882,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketing-passivhaus-7111512/episodes/alexander-gard-murray-passive-house-massachusetts/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketing-passivhaus-7111512/alexander-gard-murray-passive-house-massachusetts.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}