{"podcast":{"title":"Marketing: Global Edition","slug":"marketing-global-edition-7032758","podcast_index_feed_id":7032758,"rss_url":"https://feeds.transistor.fm/marketing-global-edition","website_url":"http://www.marketingglobaledition.com","image_url":"https://img.transistorcdn.com/FruV6p4lVh9l3C_rqzdpNWyeOISHuDwtVO3HfvVJDYw/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82MTQy/Njg1ZTEwNTI3NDhj/MmUxYzY2YjJkZjYy/NGE5Ni5qcGc.jpg","author":"Jasmine Montgomery, Piers Guilar","episode_count":60,"summary":"A romp through the marketing issues of the day from all around the world in a spirited conversation between advertising and branding gurus Jasmine Montgomery and Piers Guilar Advice for small and big businesses alike, and a bit of a giggle for anyone interested in marketing.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/marketing-global-edition-7032758"},"episode":{"title":"Ghost Brands: Which Ones Would You Bring Back From The Dead?","slug":"ghost-brands-which-ones-would-you-bring-back-from-the-dead","published_at":"2025-10-28T07:00:00+00:00","page_url":"https://stenobird.com/podcast/marketing-global-edition-7032758/ghost-brands-which-ones-would-you-bring-back-from-the-dead","show_page_url":"https://stenobird.com/podcast/marketing-global-edition-7032758","url":"https://share.transistor.fm/s/93bcc820","audio_url":"https://media.transistor.fm/93bcc820/494015b5.mp3","summary":"Some brands are dead and forgotten. Others are technically dead in that they are not trading but they still haunt our memories, our imaginations and sometimes even our vintage t-shirts. In this Halloween edition, Jasmine is joined by Seven’s Creative Director, Hannah Shore, to discuss ghost brands. From Pan Am and Concorde to Kodak and Polaroid to Blockbuster, Blackberry, and Nakumat, Jasmine and Hannah imagine how they would bring great ghost brands back from the dead. Warning: this episode contains a jump scare!","meta_description":"Some brands are dead and forgotten. Others are technically dead in that they are not trading but they still haunt our memories, our imaginations and somet…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1586,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketing-global-edition-7032758/episodes/ghost-brands-which-ones-would-you-bring-back-from-the-dead/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketing-global-edition-7032758/ghost-brands-which-ones-would-you-bring-back-from-the-dead.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}