{"podcast":{"title":"Marketer of the Day with Robert Plank: Business Growth & Entrepreneur Stories","slug":"marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720","podcast_index_feed_id":315720,"rss_url":"https://www.robertplank.com/feed/podcast","website_url":"https://www.robertplank.com/episodes/","image_url":"https://www.robertplank.com/wp-content/uploads/powerpress/motd-663.jpg","author":"Robert Plank","episode_count":1655,"summary":"Marketer of the Day with Robert Plank is the daily interview podcast for entrepreneurs who are tired of hype and ready for real, usable growth. Each episode features a candid conversation with a founder, marketer, creator, author, coach, consultant, agency owner, or business leader who has built something meaningful and learned practical lessons along the way. The show goes beyond surface-level inspiration and digs into what actually works: the strategies, systems, mistakes, pivots, and breakthroughs behind real entrepreneurial stories. Listeners tune in for practical ideas on business growth, marketing strategy, authority building, content marketing, podcasting, SEO, lead generation, email marketing, social media, LinkedIn, AI for business, automation, delegation, productivity, leadership, and building a business that can grow without becoming chaotic or overwhelming. Hosted by Robert Plank, Marketer of the Day helps entrepreneurs simplify their marketing, amplify their message, systemize their success, and take more confident action. Whether you are a solopreneur, consultant, coach, service provider, podcaster, author, speaker, digital marketer, or small business owner, this sho…","last_synced_at":"2026-09-05T02:21:15.517531+00:00","page_url":"https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720"},"episode":{"title":"1625: Follow-Up Sales Strategies for More Clients with Wanda Allen","slug":"1625-follow-up-sales-strategies-for-more-clients-with-wanda-allen","published_at":"2026-07-31T13:34:24+00:00","page_url":"https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/1625-follow-up-sales-strategies-for-more-clients-with-wanda-allen","show_page_url":"https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720","url":"https://www.robertplank.com/1625-phone-follow-up-sales-wanda-allen/","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/robertplank/MOTD1625-Wanda-Allen.mp3","summary":"Too many business owners think their next sale is hiding behind a bigger ad budget or more leads, when in reality the real money is in the leads they’ve already generated, but never properly followed up with. Prospects say they’re interested, timing gets in the way, and then fear, procrastination, and disorganization quietly choke off potential revenue. Today’s guest, Wanda Allen of Follow Up Sales Strategies, has helped business owners, sales professionals, and especially realtors transform “I meant to call them” into a simple, systematic follow-up habit that consistently converts more existing leads into paying clients. In this episode of Marketer of the Day, Wanda breaks down why follow-up is the real leverage point in your sales process, and why the most powerful, underused tool is still the phone. She explains how a five-minute conversation can replace days of emails and DMs, uncover real objections, and build genuine prospect loyalty long before someone becomes a paying customer. Rather than chasing more leads or bigger ad budgets, Wanda shows you how to focus on the opportunities already in your pipeline. Wanda shares the three fundamentals of effective follow-up: adopting the right mindset, consistently using a CRM, and making follow-up a true priority instead of something you “get to later.” She unpacks the hidden fears that keep people stuck, fear of rejection, of being pushy, of not knowing what to say, and reframes follow-up as a professional obligation, not a nuisance. With research showing that 80% of sales happen between the 5th and 12th contact while 90% of sellers quit after two, she explains why simply staying in the game longer can make you the “last one standing” who wins the business. https://youtu.be/TJrC609Yz4E?si=Ap97ggtawja_Amet You’ll hear how…","meta_description":"Too many business owners think their next sale is hiding behind a bigger ad budget or more leads, when in reality the real money is in the leads they’ve a…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1430,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/episodes/1625-follow-up-sales-strategies-for-more-clients-with-wanda-allen/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/marketer-of-the-day-with-robert-plank-business-growth-entrepreneur-stories-315720/1625-follow-up-sales-strategies-for-more-clients-with-wanda-allen.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}