{"podcast":{"title":"Lunch Hour Legal Marketing","slug":"lunch-hour-legal-marketing-392496","podcast_index_feed_id":392496,"rss_url":"https://feeds.megaphone.fm/LTN9926041684","website_url":"http://legaltalknetwork.com/podcasts/lunch-hour-legal-marketing/","image_url":"https://megaphone.imgix.net/podcasts/9bc4c36a-cfaa-11eb-9f15-fffcbd14bc3f/image/Lunch-Hour-Legal-Full2.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Legal Talk Network","episode_count":195,"summary":"Are you hungry for more clients? Tired of wasting time (and money) on marketing that doesn’t work? This podcast serves up real-world tips and proven digital marketing strategies that actually drive results for law firms. Hosted by Gyi Tsakalakis and Conrad Saam—two legal marketing pros who’ve been in the trenches. You’ll get practical advice on client acquisition, website teardowns, and what’s actually working for lawyers today—all with a touch of mirth. Congratulations, you found it—THE podcast for lawyers who want to grow their practice! So, if you’re ready to take your business to the next level, pull up a seat and dig in with Lunch Hour Legal Marketing.","last_synced_at":"2026-07-01T18:22:17.604948+00:00","page_url":"https://stenobird.com/podcast/lunch-hour-legal-marketing-392496"},"episode":{"title":"AI Search Data Turns to the Dark Side","slug":"ai-search-data-turns-to-the-dark-side","published_at":"2026-06-10T08:00:00+00:00","page_url":"https://stenobird.com/podcast/lunch-hour-legal-marketing-392496/ai-search-data-turns-to-the-dark-side","show_page_url":"https://stenobird.com/podcast/lunch-hour-legal-marketing-392496","url":"https://legaltalknetwork.com/podcasts/lunch-hour-legal-marketing/2026/06/ai-search-data-turns-to-the-dark-side","audio_url":"https://pdst.fm/e/traffic.megaphone.fm/LTN4494933086.mp3","summary":"Google Search Console is serving up AI search impressions… and we’re not impressed. But first, good ol’ email marketing campaigns are more effective than you might think! ------ Email marketing is often pretty underrated, but, with the right finesse, it’s a great way to stay in touch with your people and grow your business. Gyi And Conrad share email best practices and key business objectives to help you make good use of this inexpensive, but advantageous, marketing tool. Later, some data is better than no data right? Right? Or, is AI search sliding down the slippery slope to minimal marketing accountability? Zeroing in on today’s first news item, the guys dig deep into the ways AI features track impression data, taking a particularly hard look at its imperfections. But, is there still hope? Gyi and Conrad share practical ways to analyze the data available to you to attempt to shine some light on the efficacy of your law firm marketing in AI search. The News: Google’s newest offering really wants to sound like it’s giving some helpful AI search segmentation, but it’s pretty embarrassingly basic. – Introducing Search Generative AI performance reports in Search Console Win a trip to the LHLM Super Summit!!! Learn how: The Lunch Hour Legal Marketing FIFA Pool || FIFA World Cup 2026 Contest Our good friends at Lawyerist are doing their annual Website Competition, and they’ve found that new AI-created sites are pretty substandard and—shocker—dealing with security issues. Don’t forget! Google is opting you in for call recordings on JULY 1 if you currently have that as ‘unselected’. Take appropriate action, folks. Podcast Appearances: Un-Billable Hour – Seat At The Table: Getting an “A+” in Client Satisfaction Lawyerist – AI for Law Firm Growth: Building Smarter Systems and B…","meta_description":"Google Search Console is serving up AI search impressions… and we’re not impressed. But first, good ol’ email marketing campaigns are more effective than…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2919,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/lunch-hour-legal-marketing-392496/episodes/ai-search-data-turns-to-the-dark-side/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/lunch-hour-legal-marketing-392496/ai-search-data-turns-to-the-dark-side.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}