{"podcast":{"title":"London Writers' Salon","slug":"london-writers-salon-5324518","podcast_index_feed_id":5324518,"rss_url":"https://feeds.simplecast.com/ZnWZcMuv","website_url":"https://podcast.londonwriterssalon.com","image_url":"https://image.simplecastcdn.com/images/22151abc-900f-4e9c-852d-34c02c421e1a/5532ece6-f293-4741-a092-3e4baeabac99/3000x3000/ejw-lws-podcast-cover-png-medium-res.jpg?aid=rss_feed","author":"London Writers' Salon","episode_count":204,"summary":"A deep dive into the habits, mindsets, tools, craft secrets and creative practices bestselling writers use to write novels, plays, poetry, and articles. Hosted by the co-founders of the London Writers' Salon, Matt & Parul.","last_synced_at":"2026-07-19T18:18:51.088992+00:00","page_url":"https://stenobird.com/podcast/london-writers-salon-5324518"},"episode":{"title":"#172: The Diary of a CEO’s Director of Trailers, Anthony Smith — Storytelling Through Video and Writing: Audience Psychology, Intrigue, and Retention","slug":"172-the-diary-of-a-ceo-s-director-of-trailers-anthony-smith-storytelling-through-video-and-writing-audience-psychology-intrigue-and-retention","published_at":"2025-12-15T01:49:40+00:00","page_url":"https://stenobird.com/podcast/london-writers-salon-5324518/172-the-diary-of-a-ceo-s-director-of-trailers-anthony-smith-storytelling-through-video-and-writing-audience-psychology-intrigue-and-retention","show_page_url":"https://stenobird.com/podcast/london-writers-salon-5324518","url":"https://podcast.londonwriterssalon.com/episodes/172-the-diary-of-a-ceos-director-of-trailers-anthony-smith-storytelling-through-video-and-writing-audience-psychology-intrigue-and-retention-9qDWL44f","audio_url":"https://cdn.simplecast.com/audio/55fe4efd-2e46-4f0d-9d17-a719bbda38f4/episodes/152255da-9a13-4e6c-9022-beae5bc6347d/audio/11ab78b6-a05f-49ff-8cf1-ed766dd53879/default_tc.mp3?aid=rss_feed&feed=ZnWZcMuv","summary":"The Diary of a CEO’s Director of Trailers, Anthony Smith, on capturing attention in the first few seconds, building cliffhangers and emotional momentum that keep audiences watching (or reading), and testing hooks and packaging without losing trust or story.","meta_description":"The Diary of a CEO’s Director of Trailers, Anthony Smith, on capturing attention in the first few seconds, building cliffhangers and emotional momentum th…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3126,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/london-writers-salon-5324518/episodes/172-the-diary-of-a-ceo-s-director-of-trailers-anthony-smith-storytelling-through-video-and-writing-audience-psychology-intrigue-and-retention/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/london-writers-salon-5324518/172-the-diary-of-a-ceo-s-director-of-trailers-anthony-smith-storytelling-through-video-and-writing-audience-psychology-intrigue-and-retention.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}