{"podcast":{"title":"Localization Fireside Chat","slug":"localization-fireside-chat-6037984","podcast_index_feed_id":6037984,"rss_url":"https://feeds.simplecast.com/1okyeol6","website_url":"https://localization-fireside-chat.simplecast.com/","image_url":"https://image.simplecastcdn.com/images/58874500-a0fa-4f7c-bbdb-1f6f2c47541a/4b89a76f-63f1-4309-bb5c-15eb18790415/3000x3000/chatgpt_image_apr_26_2026_094718_pm.jpg?aid=rss_feed","author":"Robin Ayoub","episode_count":222,"summary":"Welcome to the Localization Fireside Chat, where ideas spark, insights flow, and the global language industry comes to life.This podcast takes you on a journey through the dynamic world of localization, language, AI, and global content strategy. Whether you're a seasoned industry leader or new to the field, you'll find thought-provoking conversations, inspiring stories, and fresh perspectives on how we connect across cultures and languages.Each episode features candid dialogues with localization pioneers, tech innovators, entrepreneurs, and creatives who are shaping the future of global communication. From cultural adaptation and multilingual content to AI in translation, we unpack the trends, tools, and tactics that matter most.🎙️ Expect:Real conversations with real expertsDeep dives into localization, AI, tech, and storytellingPractical insights, inspiring career journeys, and bold ideasA global, inclusive, and unscripted vibeThis is more than a podcast. It’s a community for curious minds who care about the power of language, technology, and connection.Want to be a guest? 📧 Email: L10Nfiresidechat@gmail.com 📅 Book your spot: https://calendly.com/robin-ayoub/localization-fireside…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/localization-fireside-chat-6037984"},"episode":{"title":"81% of Buyers Already Chose Before Your First Call — Braydan Young, SlashExperts","slug":"81-of-buyers-already-chose-before-your-first-call-braydan-young-slashexperts","published_at":"2026-05-11T20:27:42+00:00","page_url":"https://stenobird.com/podcast/localization-fireside-chat-6037984/81-of-buyers-already-chose-before-your-first-call-braydan-young-slashexperts","show_page_url":"https://stenobird.com/podcast/localization-fireside-chat-6037984","url":"https://localization-fireside-chat.simplecast.com/","audio_url":"https://injector.simplecastaudio.com/c8aa31f0-d844-41b4-b47c-0f62cf9a13ca/episodes/75d54f15-3b7e-43cc-8a6d-d3c665f08bd0/audio/128/default.mp3?aid=rss_feed&awCollectionId=c8aa31f0-d844-41b4-b47c-0f62cf9a13ca&awEpisodeId=75d54f15-3b7e-43cc-8a6d-d3c665f08bd0&feed=1okyeol6","summary":"Braydan Young, co-founder of Sendoso and now Co-Founder and CEO of SlashExperts, joins Robin Ayoub to unpack one of the most disruptive stats in B2B sales: 81% of buyers have already chosen their preferred vendor before the first sales call. Braydan built SlashExperts around that reality, a peer conversation platform that connects prospective buyers directly with real customers before a sales rep is ever involved. From a Starbucks cease-and-desist that accidentally launched a company, to scaling Sendoso to $152M in funding and 20,000 customers, to walking away and starting over, this is a rare conversation about trust, resilience, and what peer validation actually does to pipeline.","meta_description":"Braydan Young, co-founder of Sendoso and now Co-Founder and CEO of SlashExperts, joins Robin Ayoub to unpack one of the most disruptive stats in B2B sales…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3245,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/localization-fireside-chat-6037984/episodes/81-of-buyers-already-chose-before-your-first-call-braydan-young-slashexperts/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/localization-fireside-chat-6037984/81-of-buyers-already-chose-before-your-first-call-braydan-young-slashexperts.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}