{"podcast":{"title":"Living The Red Life","slug":"living-the-red-life-5927015","podcast_index_feed_id":5927015,"rss_url":"https://feeds.captivate.fm/rudymawer/","website_url":"https://rudymawer.captivate.fm","image_url":"https://artwork.captivate.fm/7e450d51-ed50-4549-b29e-13caad3ed7be/sLneop789OtTfmvBNaliuo27.jpg","author":"Rudy Mawer","episode_count":270,"summary":"Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/living-the-red-life-5927015"},"episode":{"title":"From PT to Telehealth Empire Builder","slug":"from-pt-to-telehealth-empire-builder","published_at":"2026-05-22T07:00:00+00:00","page_url":"https://stenobird.com/podcast/living-the-red-life-5927015/from-pt-to-telehealth-empire-builder","show_page_url":"https://stenobird.com/podcast/living-the-red-life-5927015","url":"https://rudymawer.captivate.fm","audio_url":"https://episodes.captivate.fm/episode/c50d84a1-9c60-4b80-90bb-9f6abafecbd6.mp3","summary":"Jessica Lynne White didn’t set out to disrupt healthcare—but by reverse engineering a broken system, she built a blueprint others now follow. In this episode, a 26-year physical therapist turned entrepreneur reveals how she transitioned into telemedicine, scaled GLP-1 weight loss brands, and created a model that allows everyday entrepreneurs to launch national health businesses. From influencer marketing to patient acquisition funnels, she breaks down how branding, automation, and strategy intersect in today’s booming telehealth industry. But behind the growth is a deeper story—imposter syndrome, financial risk, and the relentless pursuit of building something bigger than a paycheck. Key Takeaways How telemedicine businesses can be launched without being a doctor Why starting with marketing gives you a competitive advantage The real reason most telehealth brands fail to scale How GLP-1 and wellness trends created a massive opportunity Why simplicity and systems outperform complexity in business Notable Quotes \"I reverse engineered it and figured out what I needed to do.\" \"You don’t have to be a provider to build this kind of business.\" \"It’s not just about money—it’s about transforming lives.\" \"When you're growing, you realize how much you don’t know.\" \"I’ve drained my credit cards just to make payroll.\" Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter","meta_description":"Jessica Lynne White didn’t set out to disrupt healthcare—but by reverse engineering a broken system, she built a blueprint others now follow. In this epis…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1008,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/living-the-red-life-5927015/episodes/from-pt-to-telehealth-empire-builder/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/living-the-red-life-5927015/from-pt-to-telehealth-empire-builder.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}