{"podcast":{"title":"Lighting For Profits","slug":"lighting-for-profits-5314661","podcast_index_feed_id":5314661,"rss_url":"https://feed.pod.co/lightingforprofits","website_url":"http://lightingforprofits.com","image_url":"https://images.pod.co/e2MbRM9eZOTz-VXDLuqVQR3mVx3gR4_3luLPbc0dmD8/resize:fill:1500:1500/plain/artwork/93f86ee9-7394-4a67-8b4d-84fcc3c54de9/lightingforprofits.jpg","author":"Ryan Lee","episode_count":246,"summary":"Lighting for Profits is your #1 source for all things landscape lighting. Whether you are looking to learn about lighting design, lighting installation, or just need helpful tips on how to start or grow your landscape lighting business, you are in the right place. We will discuss how to go from being business operator to business owner. If you want to increase your profits, you'll need to focus on 3 things: Increasing your price, Increasing your # of qualified leads, Increasing your closing rate. With over 18 years of experience in the landscape lighting industry, Ryan Lee reveals the secrets behind his success in...","last_synced_at":"2026-06-24T10:19:34.593939+00:00","page_url":"https://stenobird.com/podcast/lighting-for-profits-5314661"},"episode":{"title":"Ep #223 - Jon Eastty - Shoot With Purpose","slug":"ep-223-jon-eastty-shoot-with-purpose","published_at":"2025-12-09T23:06:35+00:00","page_url":"https://stenobird.com/podcast/lighting-for-profits-5314661/ep-223-jon-eastty-shoot-with-purpose","show_page_url":"https://stenobird.com/podcast/lighting-for-profits-5314661","url":"https://pod.co/lightingforprofits/ep-223-jon-eastty-shoot-with-purpose","audio_url":"https://downloads.pod.co/100c6c4d-f916-4394-a884-2641d3767ecb/d1469e9e-a1ec-41be-809d-031aa27c2411.mp3","summary":"From high-school beginnings to industry influence, Eastty’s journey in videography proves that great video starts with great service. In this episode, he shares how he built a wedding-focused business in 2006, expanded into commercial work, and carved a niche in the landscape lighting industry. Discover how intuition, experience, and customer-first thinking shaped every frame of his success.","meta_description":"From high-school beginnings to industry influence, Eastty’s journey in videography proves that great video starts with great service. In this episode, he…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3968,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/lighting-for-profits-5314661/episodes/ep-223-jon-eastty-shoot-with-purpose/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/lighting-for-profits-5314661/ep-223-jon-eastty-shoot-with-purpose.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}