{"podcast":{"title":"Let's Talk Business","slug":"let-s-talk-business-1176654","podcast_index_feed_id":1176654,"rss_url":"https://feeds.libsyn.com/397022/rss%20","website_url":"https://www.ptexgroup.com/podcast","image_url":"https://static.libsyn.com/p/assets/7/e/c/b/7ecb70f0427ea232e5bbc093207a2619/LTBCoverArt.jpg","author":"Meny Hoffman","episode_count":248,"summary":"Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/let-s-talk-business-1176654"},"episode":{"title":"WHY PEOPLE SAY YES | Episode 3 with Meny Hoffman & Pinchus Shiff","slug":"why-people-say-yes-episode-3-with-meny-hoffman-pinchus-shiff","published_at":"2026-02-16T14:08:00+00:00","page_url":"https://stenobird.com/podcast/let-s-talk-business-1176654/why-people-say-yes-episode-3-with-meny-hoffman-pinchus-shiff","show_page_url":"https://stenobird.com/podcast/let-s-talk-business-1176654","url":"https://sites.libsyn.com/397022/why-people-say-yes-episode-3-with-meny-hoffman-pinchus-shiff","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/letstalkbusinesspod/My_project_16_2.m4a?dest-id=3264716","summary":"This episode of Let’s Talk Business is sponsored by Flow Digital and Pipedrive. Sales runs every business, and a proper CRM makes all the difference. Pipedrive is an easy-to-use CRM that helps teams stay organized, never miss follow-ups, and close more deals. Flow Digital, one of the top Pipedrive experts, helps businesses set it up the right way with smart automations and AI-powered workflows. 🎁 Special offer: Start a free Pipedrive trial and get a free 45-minute CRM setup consultation at https://flow.digital/ltb —— Why do people actually buy… and why do so many “almost closed” deals fall apart at the last second? In episode three of the Let’s Talk Business sales series, Meny Hoffman and Pinchus Shiff go straight into the psychology behind buying decisions. This episode is not about scripts. It’s not about sounding smooth. It’s about understanding what actually triggers someone to say yes. They break down the three core drivers behind every sale: problem, trust, and solution. Why most salespeople talk too much about features and not enough about real pain. Why sending proposals too early kills deals. And how to know when you’re being played… versus when a buyer is genuinely serious. From enterprise mistakes to pricing objections to letting bad clients walk away, this conversation gets real about what separates activity from actual closing. You’ll learn 👉 Why no one buys without a real problem 👉 How to know if trust has actually been built 👉 When to push for a decision and when to walk away 👉 Why some “yes” clients turn into nightmare clients 👉 How to stay in control of the sales process without manipulating If you’ve ever felt like you did everything right and still lost the deal, this episode will change how you approach every sales conversation. This is episode thre…","meta_description":"This episode of Let’s Talk Business is sponsored by Flow Digital and Pipedrive. Sales runs every business, and a proper CRM makes all the difference. Pipe…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2154,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/let-s-talk-business-1176654/episodes/why-people-say-yes-episode-3-with-meny-hoffman-pinchus-shiff/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/let-s-talk-business-1176654/why-people-say-yes-episode-3-with-meny-hoffman-pinchus-shiff.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}