{"podcast":{"title":"Leading Lady Podcast | Coaching and Accountability for Ambitious Women Entrepreneurs","slug":"leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752","podcast_index_feed_id":270752,"rss_url":"https://theleadinglady.libsyn.com/rss","website_url":"http://theleadinglady.libsyn.com","image_url":"https://static.libsyn.com/p/assets/d/f/c/c/dfcc190b719a5ae5d959afa2a1bf1c87/LL_New_Cover_Art_Options.png","author":"AliceAnne Loftus","episode_count":327,"summary":"Transform your approach to leadership, business, and life with coach AliceAnne Loftus. Each episode delivers actionable strategies for high-achieving women leaders and entrepreneurs who are ready to create lasting success without sacrificing their authentic selves. In each value-packed episode, AliceAnne shares powerful insights on building a values-driven business that aligns with your true purpose. You'll discover how to beat imposter syndrome, develop authentic leadership qualities that inspire and empower, create sustainable work-life harmony, and strengthen both professional and personal relationships. Through expert guidance, you'll learn to implement systems for peace, order, and stability in both your business and personal life. This podcast is crafted specifically for female executives, entrepreneurs, and emerging leaders who are ready to breakthrough limiting beliefs and behavioral patterns. Whether you're looking to scale your business while maintaining work-life balance, lead with greater confidence and purpose, or create meaningful impact in your organization, AliceAnne provides the guidance you need. Together, we'll explore how to build a legacy that truly reflects y…","last_synced_at":"2026-09-15T16:17:32.577153+00:00","page_url":"https://stenobird.com/podcast/leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752"},"episode":{"title":"308: Marketing When YOU are the Face of Your Business with Heidi Schmidt","slug":"308-marketing-when-you-are-the-face-of-your-business-with-heidi-schmidt","published_at":"2026-05-05T08:00:00+00:00","page_url":"https://stenobird.com/podcast/leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752/308-marketing-when-you-are-the-face-of-your-business-with-heidi-schmidt","show_page_url":"https://stenobird.com/podcast/leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752","url":"http://leadinglady-coaching.com/podcast/","audio_url":"https://traffic.libsyn.com/secure/theleadinglady/audio_LL_308_-_Heidi_Schmidt.mp3?dest-id=1671614","summary":"This episode will completely change the way you think about showing up online as the face of your brand. In this conversation, I sit down with marketing expert Heidi Schmidt to unpack the real, unfiltered truth about what it actually takes to market yourself in a way that feels authentic, sustainable, and effective. We dive into the tension between being the brand and still maintaining your identity, why authenticity builds deeper connection than constant promotion, and how to balance visibility with personal boundaries in a world that often rewards oversharing. Topics covered in this episode include: Why being \"the face of your brand\" is more nuanced than it seems The subtle difference between connection and oversharing What your audience is actually looking for when they follow you If this conversation speaks to you, I want you to take one small step today toward showing up more intentionally in your business. Whether that's refining your message, choosing the platform that feels aligned, or simply giving yourself permission to not do everything, it all matters. Show notes available at www.leadinglady-coaching.com/podcast Resources Mentioned: Check out Heidi Schmidt: https://www.heidijschmidt.com/ Have you joined the Leading Ladies Facebook Group yet?! I would love to see you in there! Head to https://www.facebook.com/groups/LeadingLadiesAAL to join! Let's connect on Facebook: https://www.facebook.com/aalcoaching Let's connect on Instagram: https://www.instagram.com/leading.lady.coach/","meta_description":"This episode will completely change the way you think about showing up online as the face of your brand. In this conversation, I sit down with marketing e…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2038,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752/episodes/308-marketing-when-you-are-the-face-of-your-business-with-heidi-schmidt/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/leading-lady-podcast-coaching-and-accountability-for-ambitious-women-entrepreneurs-270752/308-marketing-when-you-are-the-face-of-your-business-with-heidi-schmidt.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}