{"podcast":{"title":"Launch Your Private Podcast","slug":"launch-your-private-podcast-6618732","podcast_index_feed_id":6618732,"rss_url":"https://podcasts.helloaudio.fm/podcast/9c380c57-8c37-4237-8401-1c2f77c03cfc/7taX9rRoOg","website_url":"https://helloaudio.fm","image_url":"https://d32kcwy5dai345.cloudfront.net/352e8951-4a19-409d-b5eb-f8b092e64a8c.jpg","author":"Lindsay Padilla","episode_count":148,"summary":"Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to \"Launch Your Private Podcast,\" the podcast all about the power of private podcasting. Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth. Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting. Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, \"Launch Your Private…","last_synced_at":"2026-07-23T00:18:39.164452+00:00","page_url":"https://stenobird.com/podcast/launch-your-private-podcast-6618732"},"episode":{"title":"137: Natalie Koussa's Trust Funnel: How Private Podcasts Convert Better Than Traditional Lead Magnets","slug":"137-natalie-koussa-s-trust-funnel-how-private-podcasts-convert-better-than-traditional-lead-magnets","published_at":"2026-05-12T11:00:17+00:00","page_url":"https://stenobird.com/podcast/launch-your-private-podcast-6618732/137-natalie-koussa-s-trust-funnel-how-private-podcasts-convert-better-than-traditional-lead-magnets","show_page_url":"https://stenobird.com/podcast/launch-your-private-podcast-6618732","url":"https://dts.podtrac.com/redirect.mp3/podcasts.helloaudio.fm/download/7taX9rRoOg/a0c982b7-7370-4ae0-a0fb-f4657354757c.mp3","audio_url":"https://dts.podtrac.com/redirect.mp3/podcasts.helloaudio.fm/download/7taX9rRoOg/a0c982b7-7370-4ae0-a0fb-f4657354757c.mp3","summary":"In this episode, we reconnect with Natalie Koussa, creator of the Trust Funnel, who has turned her successful private podcast strategy into a service helping coaches, consultants, and service providers convert leads through audio. Discover how she structures private podcasts that consistently outperform traditional lead magnets, why positioning matters more than subscriber count, and the specific framework she uses to help clients create bingeable content that builds trust and drives sales. Topics Covered: The Trust Funnel concept and why trust is crucial in today's market Two powerful positioning frameworks: \"Give them what they want\" vs \"Name the threshold\" Why private podcasts work better for service providers than traditional freebies Episode structure and length recommendations (15-20 minutes sweet spot) The importance of personality and authentic conversation over scripted content Subtle selling approaches and call-to-action strategies Technical setup using Descript and Hello Audio integration Results: Higher email open rates, faster buying decisions, and organic sharing Links Mentioned: POD DAMN. A free private podcast to help you go on a Podcast Tour that makes you the first choice in your niche : https://nataliekoussa.com/visible https://nataliekoussa.com/ https://www.instagram.com/nataliekoussa_/ More from Hello Audio Grab a free trial Youtube Instagram Facebook Group   Subscribe and Review If you loved this episode, please take a moment to subscribe and leave a review ! Thank you so much for tuning in to Launch Your Private Podcast.","meta_description":"In this episode, we reconnect with Natalie Koussa, creator of the Trust Funnel, who has turned her successful private podcast strategy into a service help…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2919,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/launch-your-private-podcast-6618732/episodes/137-natalie-koussa-s-trust-funnel-how-private-podcasts-convert-better-than-traditional-lead-magnets/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/launch-your-private-podcast-6618732/137-natalie-koussa-s-trust-funnel-how-private-podcasts-convert-better-than-traditional-lead-magnets.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}