{"podcast":{"title":"KORE Outdoors Podcast","slug":"kore-outdoors-podcast-6858812","podcast_index_feed_id":6858812,"rss_url":"https://feeds.transistor.fm/kore-outdoors-podcast","website_url":"https://koreoutdoors.org/","image_url":"https://img.transistorcdn.com/QwJQD6fPx4o9dKUQOxHC_3jEETmI5Lq2IDCvROU1apc/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzUxNzA2LzE3MTE5/OTU2NDMtYXJ0d29y/ay5qcGc.jpg","author":"KORE Outdoors","episode_count":48,"summary":"Dive into insightful conversations with entrepreneurs and leaders shaping the outdoor industry. Each episode explores practical strategies and inspiring stories to help you navigate your career in the outdoor industry. Your host, Christian Rawles, brings 15 years of experience as the former owner of Ambler Mountain Works and his current role as KORE Business Advisor. This podcast is a production of KORE - the Kootenay Outdoor Recreation Enterprise. KORE is a non-profit organization based in the Kootenay region of interior British Columbia. KORE’s mission is to support the growing network of gear and apparel makers, designers and entrepreneurs within the Kootenays.","last_synced_at":"2026-07-30T02:19:51.803922+00:00","page_url":"https://stenobird.com/podcast/kore-outdoors-podcast-6858812"},"episode":{"title":"Building a brand for the Renaissance athlete with Mattie and Matt Sims of Courier Socks","slug":"building-a-brand-for-the-renaissance-athlete-with-mattie-and-matt-sims-of-courier-socks","published_at":"2026-04-22T13:00:00+00:00","page_url":"https://stenobird.com/podcast/kore-outdoors-podcast-6858812/building-a-brand-for-the-renaissance-athlete-with-mattie-and-matt-sims-of-courier-socks","show_page_url":"https://stenobird.com/podcast/kore-outdoors-podcast-6858812","url":"https://koreoutdoors.org/podcast/","audio_url":"https://media.transistor.fm/b55c3765/3a13183f.mp3","summary":"Matt and Mattie Sims are the co-founders of Courier Socks, a performance sock brand built for the Renaissance athlete — the person who isn't limited to just one sport. In this episode, we get into how a snapped achilles and a $10 sock sparked a product thesis, how five co-founders from world-class brands assembled into something that felt inevitable, and what it really looks like to build a bootstrapped brand without quitting your day job, without outside funding, and with a toddler in the mix. Topics covered: Building with five co-founders — why more wasn't messier, it was essential The Renaissance athlete — Courier's positioning and who they're actually building for The sock category opportunity — why performance socks have been left behind relative to footwear Bootstrapped growth and marketing — what's worked, what hasn't, and the myth of the breakthrough moment Lessons from Lululemon — what they carried out and what they left behind Links: Get 15% off your Courier Socks order by using this link . Or use code KORE15 at checkout Courier's website Courier on Instagram BDBC Public Relations The Running Event / Switchback tradeshow Tiny Experiments - book by Anne-Laure Le Cunff For more about the KORE Outdoors Podcast, visit https://koreoutdoors.org/podcast/ The KORE Outdoors Podcast is supported by the Province of British Columbia.","meta_description":"Matt and Mattie Sims are the co-founders of Courier Socks, a performance sock brand built for the Renaissance athlete — the person who isn't limited to ju…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4420,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/kore-outdoors-podcast-6858812/episodes/building-a-brand-for-the-renaissance-athlete-with-mattie-and-matt-sims-of-courier-socks/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/kore-outdoors-podcast-6858812/building-a-brand-for-the-renaissance-athlete-with-mattie-and-matt-sims-of-courier-socks.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}