{"podcast":{"title":"KGCI: Real Estate on Air","slug":"kgci-real-estate-on-air-6799065","podcast_index_feed_id":6799065,"rss_url":"https://feeds.transistor.fm/kgci-real-estate-on-air","website_url":"https://www.realestateonair.fm/","image_url":"https://img.transistorcdn.com/myoq_ndhTXEsvWZ_PW5eVsA737I_nrgFdt0lGz18UeM/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ5NTMzLzE3MDgw/MTc4NDctYXJ0d29y/ay5qcGc.jpg","author":"Ian Wheatley","episode_count":2000,"summary":"Welcome to KGCI: Real Estate on Air! Missed a segment? No worries! Dive back in for insights, strategies, and stories from the world of real estate excellence. Join us for in-depth conversations with industry experts, top agents, and thought leaders. Get ready to explore the dynamic landscape of modern real estate with us! Tune in now!","last_synced_at":"2026-09-30T14:22:01.713857+00:00","page_url":"https://stenobird.com/podcast/kgci-real-estate-on-air-6799065"},"episode":{"title":"Dominating a Niche: How Graphic Design and Hyperlocal Marketing Drive $50M Production","slug":"dominating-a-niche-how-graphic-design-and-hyperlocal-marketing-drive-50m-production","published_at":"2026-09-23T19:00:00+00:00","page_url":"https://stenobird.com/podcast/kgci-real-estate-on-air-6799065/dominating-a-niche-how-graphic-design-and-hyperlocal-marketing-drive-50m-production","show_page_url":"https://stenobird.com/podcast/kgci-real-estate-on-air-6799065","url":"https://realestateonair.transistor.fm/episodes/dominating-a-niche-how-graphic-design-and-hyperlocal-marketing-drive-50m-production","audio_url":"https://media.transistor.fm/05be85f7/8a751a49.mp3","summary":"Summary: Top agent Kati Spaniak details her rapid ascent from a $3 million first year to a $50 million annual average by leveraging a background in graphic design and \"unique\" marketing psychology. She emphasizes the power of \"tight\" target marketing, specifically dominating a single school district or subdivision to become the omnipresent local expert. Agents will learn how to manage businesses across multiple states, the necessity of extreme self-accountability in the face of thousands of rejections, and a rigorous vetting process for high-quality seller referrals.","meta_description":"Summary: Top agent Kati Spaniak details her rapid ascent from a $3 million first year to a $50 million annual average by leveraging a background in graphi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2002,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/kgci-real-estate-on-air-6799065/episodes/dominating-a-niche-how-graphic-design-and-hyperlocal-marketing-drive-50m-production/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/kgci-real-estate-on-air-6799065/dominating-a-niche-how-graphic-design-and-hyperlocal-marketing-drive-50m-production.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}