{"podcast":{"title":"It's No Fluke","slug":"it-s-no-fluke-6406125","podcast_index_feed_id":6406125,"rss_url":"https://anchor.fm/s/e1479ff0/podcast/rss","website_url":"https://shortyawards.com/its-no-fluke-podcast/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/37695676/37695676-1683733513957-457453d2c7e55.jpg","author":"Shorty Awards","episode_count":412,"summary":"AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop each Tuesday morning. Stay tuned!","last_synced_at":"2026-07-23T10:17:59.091641+00:00","page_url":"https://stenobird.com/podcast/it-s-no-fluke-6406125"},"episode":{"title":"E407 John Mathieu: What Brand Should Really Be Learning From Creators","slug":"e407-john-mathieu-what-brand-should-really-be-learning-from-creators","published_at":"2026-07-20T13:57:00+00:00","page_url":"https://stenobird.com/podcast/it-s-no-fluke-6406125/e407-john-mathieu-what-brand-should-really-be-learning-from-creators","show_page_url":"https://stenobird.com/podcast/it-s-no-fluke-6406125","url":"https://podcasters.spotify.com/pod/show/shorty-awards/episodes/E407-John-Mathieu-What-Brand-Should-Really-Be-Learning-From-Creators-e3mad0d","audio_url":"https://anchor.fm/s/e1479ff0/podcast/play/123072973/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-20%2F428280023-44100-2-e8207ffae4d33.m4a","summary":"John Mathieu serves as Vice President and Creative Director at Pearpop, leading the company's creative and strategic direction across its portfolio of global brand partners. With nearly 13 years of experience spanning advertising and creator marketing, he partners with brands including Microsoft and Progressive to modernize how brands approach creator marketing. Prior to joining Pearpop, John developed integrated campaigns across broadcast, digital and social for brands including the CDC's national anti-smoking campaign, Ocean Spray, Jack Daniel's, Hasbro and Sallie Mae. Among his work, he created Hacked , a YouTube series for Sallie Mae that earned the 2023 Shorty Award for Best Video Series.","meta_description":"John Mathieu serves as Vice President and Creative Director at Pearpop, leading the company's creative and strategic direction across its portfolio of glo…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1896,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/it-s-no-fluke-6406125/episodes/e407-john-mathieu-what-brand-should-really-be-learning-from-creators/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/it-s-no-fluke-6406125/e407-john-mathieu-what-brand-should-really-be-learning-from-creators.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}