{"podcast":{"title":"Inside Aesthetics","slug":"inside-aesthetics-521876","podcast_index_feed_id":521876,"rss_url":"https://insideaesthetics.libsyn.com/rss","website_url":"https://www.solo.to/insideaesthetics","image_url":"https://static.libsyn.com/p/assets/1/2/d/7/12d7ea639da0e7aa5f2e77a3093c12a1/Untitled_design-19.png","author":"Inside Aesthetics","episode_count":364,"summary":"Inside Aesthetics (IA) is the world's most listened to podcast for cosmetic injectors and aesthetic businesses. Co-hosted by Dr Jake Sloane & David Segal, each episode explores injectable-related content, aesthetic topics and insider business knowledge. New episodes are released every Friday. Disclaimer: If you are a patient seeking medical advice or treatment-related information, you should seek the help of a qualified medical professional and have a bespoke, in person consultation. The information shared on our podcasts for entertainment only and is aimed at health care practitioners in our industry.","last_synced_at":"2026-07-17T08:20:29.977885+00:00","page_url":"https://stenobird.com/podcast/inside-aesthetics-521876"},"episode":{"title":"Ep 355 The Business of Injecting (Chapter 23) | Dr Manav Bawa & Yogeeta Bawa","slug":"ep-355-the-business-of-injecting-chapter-23-dr-manav-bawa-yogeeta-bawa","published_at":"2026-07-02T20:02:00+00:00","page_url":"https://stenobird.com/podcast/inside-aesthetics-521876/ep-355-the-business-of-injecting-chapter-23-dr-manav-bawa-yogeeta-bawa","show_page_url":"https://stenobird.com/podcast/inside-aesthetics-521876","url":"https://www.solo.to/insideaesthetics","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/insideaesthetics/EP_355_Manav_and_Yogeeta_-_AUDIO.mp3?dest-id=985631","summary":"Episode 355 hosts Dr Manav Bawa (Cosmetic Physician from London, UK) & Yogeetha Bawa (Practice Manager & Business Consultant from London, UK) In 'The Business of Injecting' episodes we host injectors and clinic owners to discuss all aspects of the business side of their clinic. We analyse their financial struggles and challenges, difficult decisions, friction points, staffing, hiring, firing and other topics relevant for aesthetic business owners. In Chapter 23 we discuss how Manav and Yogeetha built a thriving aesthetics business from the ground up. We explore their transition from medicine and corporate careers into founding an aesthetic clinic, expansion to a second location, and the key lessons they learned. Our guests share their practical insights into the challenges they faced and balancing business success with a busy family life. 00:00 Introduction 02:03 Meet Our Special Guests: Dr Manav And Yogeeta Bawa 03:53 From Corporate Careers To Aesthetics 11:27 Building Thyme Clinic 13:25 Branding And Rebranding 17:05 Growing After COVID 21:39 Marketing And Business Growth 28:07 Scaling Multiple Clinics 32:45 Hiring And Maintaining Quality 37:02 ROI And Smarter Business Decisions 41:12 Key Revenue Drivers 45:04 Expanding To A Second Clinic 47:00 Leadership And Exit Planning 48:56 Biggest Business Mistakes 54:41 Marketing Investment Strategy 57:07 Balancing Parenthood And Business 01:04:35 Rapid Fire Questions 01:09:39 Final Thanks And Wrap Up ALL IA LINKS & CONTACT INFORMATION DOWNLOAD OUR NEW APP IA COMMUNITY: DOWNLOAD FOR APPLE DEVICES DOWNLOAD FOR ANDROID DEVICES THEN GET A FREE 30 DAY SUBSCRIPTION (after you've downloaded the app and signed up for free): FOR HEALTHCARE PROFESSIONALS FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS","meta_description":"Episode 355 hosts Dr Manav Bawa (Cosmetic Physician from London, UK) & Yogeetha Bawa (Practice Manager & Business Consultant from London, UK) In 'The Busi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4281,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/inside-aesthetics-521876/episodes/ep-355-the-business-of-injecting-chapter-23-dr-manav-bawa-yogeeta-bawa/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/inside-aesthetics-521876/ep-355-the-business-of-injecting-chapter-23-dr-manav-bawa-yogeeta-bawa.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}