{"podcast":{"title":"Hyper Local Real Estate Agent - Strategies to DOMINATE your Farm & become the Neighborhood Realtor","slug":"hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883","podcast_index_feed_id":265883,"rss_url":"https://anchor.fm/s/12bc2480/podcast/rss","website_url":"https://podcasters.spotify.com/pod/show/thehyperlocalagent","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/3043200/3043200-1644416178250-ac2c83e5c4226.jpg","author":"Janine Sasso","episode_count":390,"summary":"Welcome to our podcast where we release weekly episodes that are short and to the point and giving you light bulb moments of how to become the hyper local real estate agent that will dominate a market. Our system works regardless of if you are BRAND NEW or SEASONED! It works regardless of if you are established in a community or just moved there! We are showing you so many different ways to become the community leader that will feel JUST RIGHT for you!","last_synced_at":"2026-07-31T02:18:40.514676+00:00","page_url":"https://stenobird.com/podcast/hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883"},"episode":{"title":"Hyper Local EXPIRED / CANCELLED Listings.mp4","slug":"hyper-local-expired-cancelled-listings-mp4","published_at":"2026-03-26T14:00:00+00:00","page_url":"https://stenobird.com/podcast/hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883/hyper-local-expired-cancelled-listings-mp4","show_page_url":"https://stenobird.com/podcast/hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883","url":"https://podcasters.spotify.com/pod/show/thehyperlocalagent/episodes/Hyper-Local-EXPIRED--CANCELLED-Listings-mp4-e3en0pu","audio_url":"https://anchor.fm/s/12bc2480/podcast/play/115097854/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-5%2F417558901-44100-2-e546a99b319ae.mp3","summary":"Hyper-Local Expired/Canceled Listings: The 10-Step System to Turn Rejection into Redemption When a listing expires or is canceled, most agents call once and quit. The speaker admits that in their first attempt, the seller cut them off, and they hung up, only to see the home relist with someone else a week later. The truth is, converting these leads isn't about being the first to call; it's about being the best prepared to follow up. Sellers with expired listings are not "cold leads"; they are "warm leads" who have already proven they want to sell. They are not angry, but "discouraged", and they respond to solutions, not scripts. Your job is to rescue them from disappointment and show them that their goal was good, but the execution was wrong. In this episode, learn the speaker's 10-step system for converting canceled and expired listings, including: The Mindset Shift: Approach these sellers with empathy, strategy, and consistency, knowing that you are "rescuing sellers from frustration". Digging for Context: Determine if the listing was canceled "recently or months ago" to tailor your approach. Automated Follow-up (No Cold Calling): Immediately add these leads to your CRM, tag them as expired or canceled, and automate the follow-up process. The speaker emphasizes that they don't cold call. Provide Value First: Send a free resource, a quick video, or a market update postcard before asking for anything. Long-Term Consistency: Implement a follow-up plan that lasts at least two years because most sellers take months to regroup. Creative Outreach: Invite sellers to "community events or open houses" as a subtle, low-pressure way to reconnect. Become the Expert: Record a short video called "Three Reasons Homes D…","meta_description":"Hyper-Local Expired/Canceled Listings: The 10-Step System to Turn Rejection into Redemption When a listing expires or is canceled, most agents call once a…","key_points":[],"chapters":[],"topics":[],"duration_seconds":388,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883/episodes/hyper-local-expired-cancelled-listings-mp4/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/hyper-local-real-estate-agent-strategies-to-dominate-your-farm-become-the-neighborhood-realtor-265883/hyper-local-expired-cancelled-listings-mp4.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}