{"podcast":{"title":"How I Work","slug":"how-i-work-960132","podcast_index_feed_id":960132,"rss_url":"https://www.omnycontent.com/d/playlist/fa326977-3de5-4283-9b8b-af3500c58607/190bd54e-82e6-43fb-8f6a-af46001792de/71f0c47d-eac4-4e42-b713-af46001792ec/podcast.rss","website_url":"https://www.iheart.com/podcast/239-how-i-work-31072293/","image_url":"https://www.omnycontent.com/d/programs/fa326977-3de5-4283-9b8b-af3500c58607/190bd54e-82e6-43fb-8f6a-af46001792de/image.jpg?t=1759741460&size=Large","author":"Amantha Imber","episode_count":748,"summary":"You know those annoyingly successful people who seem to have it all figured out? Time to steal their playbook. Organisational psychologist Dr Amantha Imber gets world‑class achievers to spill their secrets - the daily strategies behind their success through to life hacks and productivity hacks they’d rather keep to themselves. We’re talking practical tips for boosting your output (including clever AI tools and shortcuts that’ll make you look like a genius), managing overwhelm without losing your mind, and optimising both work and wellbeing. No motivational fluff. Just battle‑tested tactics from people who’ve cracked the code.","last_synced_at":"2026-09-14T04:20:32.982842+00:00","page_url":"https://stenobird.com/podcast/how-i-work-960132"},"episode":{"title":"Behind the book deal: How a book goes from pitch to print, with Penguin Random House's Izzy Yates","slug":"behind-the-book-deal-how-a-book-goes-from-pitch-to-print-with-penguin-random-house-s-izzy-yates","published_at":"2026-07-01T20:00:00+00:00","page_url":"https://stenobird.com/podcast/how-i-work-960132/behind-the-book-deal-how-a-book-goes-from-pitch-to-print-with-penguin-random-house-s-izzy-yates","show_page_url":"https://stenobird.com/podcast/how-i-work-960132","url":"https://omny.fm/shows/how-i-work/interview-with-prh-2026-06-24-final","audio_url":"https://mgln.ai/e/187/traffic.omny.fm/d/clips/fa326977-3de5-4283-9b8b-af3500c58607/190bd54e-82e6-43fb-8f6a-af46001792de/8519f865-80f8-44ae-859c-b4780014ee99/audio.mp3?utm_source=Podcast&in_playlist=71f0c47d-eac4-4e42-b713-af46001792ec","summary":"**  Grab tickets for The Energy Game Melbourne launch (29 July, 6:30pm)  here  and pre-order The Energy Game book  here .**   Writing a book is hard. But getting a publisher to say yes to your book? That is an entirely different challenge, and one that most aspiring authors know almost nothing about.  What actually happens when a proposal lands on a publisher's desk? Who else needs to sign off before an offer is made? And in a world where anyone can ask AI to explain any topic, why has \"great content\" stopped being enough on its own?  This one is a little different from my usual episodes. It's a recording from a live webinar I did with Izzy Yates, head of Penguin Publishing Lab at Penguin Random House Australia, who has published my last three books, including my newest one, The Energy Game.   We unpack the full journey of a book, from proposal to bookshelf, including how Penguin's internal acquisitions process works, why pre-orders matter far more than most people realise, what actually gets retailers excited, and whether you can land a deal without a big platform.  If you have ever thought about writing a book, or you are in the middle of writing one right now, this is the conversation I wish I had heard before I started.  Izzy and I discuss: What made my first book proposal stand out, and the key ingredients Izzy looks for in every strong proposal  The formula publishers use to evaluate a book: the quality of the idea multiplied by the size of the author's platform, and why it's more nuanced than it sounds  Why authors who weave personal story into their content are having more success than those who rely on expertise alone&nbsp…","meta_description":"** Grab tickets for The Energy Game Melbourne launch (29 July, 6:30pm) here and pre-order The Energy Game book here .** Wri…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3270,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/how-i-work-960132/episodes/behind-the-book-deal-how-a-book-goes-from-pitch-to-print-with-penguin-random-house-s-izzy-yates/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/how-i-work-960132/behind-the-book-deal-how-a-book-goes-from-pitch-to-print-with-penguin-random-house-s-izzy-yates.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}