{"podcast":{"title":"How Do I Podcast?","slug":"how-do-i-podcast-7489378","podcast_index_feed_id":7489378,"rss_url":"https://rss2.flightcast.com/bpp5jyatv5tegbqpy139zia9.xml","website_url":"https://www.howdoipodcast.com.au","image_url":"https://assets.flightcast.com/workspaces/kav2rxpacdmmlnp72ru8u0vj/podcasts/bpp5jyatv5tegbqpy139zia9/msmmy8qhok3f12g0inbr4shr.png","author":"TBC Studios","episode_count":55,"summary":"90% of the podcasts on Apple have under 10 episodes, and I'm on a mission to change that. Welcome to How Do I Podcast Hosted by Alycia Chapman , ex-corporate strategist turned founder of TBC Studios. Each Wednesday you'll hear conversations from the best podcasters and industry experts across the world to find out what actually goes into creating something with meaning and impact. We'll cover everything from how to land your dream guests and grow an audience who can't wait to hit play through to podcast marketing, monetisation and the metrics that actually matter. Hit follow or subscribe wherever you're listening, and we'll see you next week to learn 'How Do I Podcast' See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_ Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast","last_synced_at":"2026-09-23T04:19:02.661215+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378"},"episode":{"title":"Why Most Huge Podcasts Make No Money with Tom Noske","slug":"why-most-huge-podcasts-make-no-money-with-tom-noske","published_at":"2026-06-09T19:00:00+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/why-most-huge-podcasts-make-no-money-with-tom-noske","show_page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378","url":"https://episode.flightcast.com/01KTN2GXX9XX83SNJKETFS07RN.mp3","audio_url":"https://episode.flightcast.com/01KTN2GXX9XX83SNJKETFS07RN.mp3","summary":"What actually separates the creators who make it from the ones who don't? Tom Noske has been creating content since 2016. He's built a personal brand that opens doors, a community that converts, and a business that doesn't feel like a prison. But it wasn't overnight. It wasn't linear. And it definitely wasn't without moments where he almost walked away for good. In this episode Tom shares the story of a friend who did everything right…right content, right audience, right strategy…went viral on day 21, gained 160,000 followers in a single day, and never recovered. We chat about: 🎙️ Why building an audience and building a business are two completely different things 🎙️ How to set up a studio that looks incredible with what you already have 🎙️ The one pricing decision Tom made mid-launch that changed everything 🎙️ Why your personal brand is a thermostat, not a sales funnel Follow Tom over @tomnoske (https://www.instagram.com/tomnoske/) and join time to build here (https://www.timetobuild.live/) Have a guest you want to hear from? Question you want answered? Send me a DM over at www.instagram.com/alyciachapman_ or https://www.instagram.com/howdoipodcast Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast","meta_description":"What actually separates the creators who make it from the ones who don't? Tom Noske has been creating content since 2016. He's built a personal brand that…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3267,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/how-do-i-podcast-7489378/episodes/why-most-huge-podcasts-make-no-money-with-tom-noske/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/why-most-huge-podcasts-make-no-money-with-tom-noske.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}