{"podcast":{"title":"How Do I Podcast?","slug":"how-do-i-podcast-7489378","podcast_index_feed_id":7489378,"rss_url":"https://rss2.flightcast.com/bpp5jyatv5tegbqpy139zia9.xml","website_url":"https://www.howdoipodcast.com.au","image_url":"https://assets.flightcast.com/workspaces/kav2rxpacdmmlnp72ru8u0vj/podcasts/bpp5jyatv5tegbqpy139zia9/msmmy8qhok3f12g0inbr4shr.png","author":"TBC Studios","episode_count":55,"summary":"90% of the podcasts on Apple have under 10 episodes, and I'm on a mission to change that. Welcome to How Do I Podcast Hosted by Alycia Chapman , ex-corporate strategist turned founder of TBC Studios. Each Wednesday you'll hear conversations from the best podcasters and industry experts across the world to find out what actually goes into creating something with meaning and impact. We'll cover everything from how to land your dream guests and grow an audience who can't wait to hit play through to podcast marketing, monetisation and the metrics that actually matter. Hit follow or subscribe wherever you're listening, and we'll see you next week to learn 'How Do I Podcast' See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_ Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast","last_synced_at":"2026-09-23T04:19:02.661215+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378"},"episode":{"title":"The $5Mil DM Strategy: How Creators Are Making Money Without Big Audiences with Natasha Willis","slug":"the-5mil-dm-strategy-how-creators-are-making-money-without-big-audiences-with-natasha-willis","published_at":"2026-04-21T19:00:00+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/the-5mil-dm-strategy-how-creators-are-making-money-without-big-audiences-with-natasha-willis","show_page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378","url":"https://episode.flightcast.com/01KPR6XHE74BGHBBZZ9TQFCDKR.mp3","audio_url":"https://episode.flightcast.com/01KPR6XHE74BGHBBZZ9TQFCDKR.mp3","summary":"Natasha Willis has generated over $100 MILLION in revenue for her clients including Nike, Jenna Kutcher, Amy Porterfield, Russell Branson through her Instagram and DM strategies. This is a masterclass on how to not only sell your product or service to your audience in a way that actually brings value to them - but also create an ecosystem for your podcast. We chat about: 🎙️The AI automations she’s using that’s brought in over $5million sales for one of her clients 🎙️Her exact strategy behind Amy Porterhouse’s Instagram funnel 🎙️Which channels have the highest conversion rates for podcasts You’ll hear: 0:00 - The number of followers you need to have before you can start making money off your content (it’s way smaller than you think) 2:50 - Natasha’s strategy for Amy Porterfield which would convert 50% of people onto their emailing list 6:23 - Is using AI for DMs going to impact the relationship you have with the audience? 8:23 - Don’t make this mistake with AI automations 11:47 - What else you could be using your DMs for 15:05 - Should you be integrating Chat GPT or other LLMS to help with your copy? 17:10 - Which channels have the highest rate of conversion for podcast + how to package your podcast like an offer 21:22 - Which is better: reels or carousels? 22:33 - Are your freebies beginning in the wrong leads? How to get in front of people who want to pay for your product or service 25:54 - How do you use freebies as someone with a high ticket offer 28:27 - What Natasha and her clients are doing differently now versus 6/12 months ago 31:06 - How has people’s behaviour towards AI and automations changed? 33:03 - This business owner has generated over $5million sales from DMs 33:57 - How can people incorporate these strategies for other platforms like LinkedIn, YouTube,…","meta_description":"Natasha Willis has generated over $100 MILLION in revenue for her clients including Nike, Jenna Kutcher, Amy Porterfield, Russell Branson through her Inst…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2365,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/how-do-i-podcast-7489378/episodes/the-5mil-dm-strategy-how-creators-are-making-money-without-big-audiences-with-natasha-willis/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/the-5mil-dm-strategy-how-creators-are-making-money-without-big-audiences-with-natasha-willis.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}