{"podcast":{"title":"How Do I Podcast?","slug":"how-do-i-podcast-7489378","podcast_index_feed_id":7489378,"rss_url":"https://rss2.flightcast.com/bpp5jyatv5tegbqpy139zia9.xml","website_url":"https://www.howdoipodcast.com.au","image_url":"https://assets.flightcast.com/workspaces/kav2rxpacdmmlnp72ru8u0vj/podcasts/bpp5jyatv5tegbqpy139zia9/msmmy8qhok3f12g0inbr4shr.png","author":"TBC Studios","episode_count":55,"summary":"90% of the podcasts on Apple have under 10 episodes, and I'm on a mission to change that. Welcome to How Do I Podcast Hosted by Alycia Chapman , ex-corporate strategist turned founder of TBC Studios. Each Wednesday you'll hear conversations from the best podcasters and industry experts across the world to find out what actually goes into creating something with meaning and impact. We'll cover everything from how to land your dream guests and grow an audience who can't wait to hit play through to podcast marketing, monetisation and the metrics that actually matter. Hit follow or subscribe wherever you're listening, and we'll see you next week to learn 'How Do I Podcast' See all of the behind the scenes and get in touch over at www.instagram.com/alyciachapman_ Watch the podcast on Youtube - https://www.youtube.com/@HowDoIPodcast","last_synced_at":"2026-09-23T04:19:02.661215+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378"},"episode":{"title":"How To Host An Event People Actually Talk About with Amy Dickinson","slug":"how-to-host-an-event-people-actually-talk-about-with-amy-dickinson","published_at":"2026-07-07T19:00:00+00:00","page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/how-to-host-an-event-people-actually-talk-about-with-amy-dickinson","show_page_url":"https://stenobird.com/podcast/how-do-i-podcast-7489378","url":"https://episode.flightcast.com/01KWXQHGXGV7BTRG97KE3FW9GS.mp3","audio_url":"https://episode.flightcast.com/01KWXQHGXGV7BTRG97KE3FW9GS.mp3","summary":"Everyone is saying IRL is the place to double down on in 2026 … but how do you do it? Amy Dickinson is a TikTok creator with over 175,000 followers, co-founder of The Social Summit (Australia's only conference for creators, marketers, and brands) and host of 1800 Chatline, a comedy podcast about dating and life in your 30s that hit 50,000 downloads in under six months. Amy built all of it without an agency, without a big budget, and without ever making a single person feel like just a ticket sale. In this episode, Amy breaks down exactly how and why making people feel important is the only community strategy that actually scales. Whether you're building a podcast, planning your first event, or trying to turn followers into a real community, this one is the playbook. We chat about: 🎙️Why your first event should never try to make money (and what it should do instead) 🎙️The speaker dinner strategy that built hype before a single ticket was sold 🎙️How spotting a new CEO announcement turned into a 3-event brand partnership 🎙️Why the merch flooded feeds for weeks… and what made it a collector's item You’ll hear: 0:00 - 175,000 TikTok followers, the difference between short form and long form 7:08 - How to get your first speaker to say yes, when nobody knows who you are 9:45 - Why speaker dinner before your even changes everything 10:17 - How one personal touch turns a stranger into a loyal community member 11:56 - Why your first event should never try to make money 12:42 - What MMFI means and why it’s the only community framework you need 13:44: This is the Partnership strategy that got a 3 event deal 15:35 - The tote bag that has become an iconic all on it’s own 16:42 - How to build a content first conference that creates its own marketing 30:53 - Why 50,000 followers feels…","meta_description":"Everyone is saying IRL is the place to double down on in 2026 … but how do you do it? Amy Dickinson is a TikTok creator with over 175,000 followers, co-fo…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2999,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/how-do-i-podcast-7489378/episodes/how-to-host-an-event-people-actually-talk-about-with-amy-dickinson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/how-do-i-podcast-7489378/how-to-host-an-event-people-actually-talk-about-with-amy-dickinson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}