{"podcast":{"title":"Hospitality Daily Podcast","slug":"hospitality-daily-podcast-5916452","podcast_index_feed_id":5916452,"rss_url":"https://rss.buzzsprout.com/2103299.rss","website_url":"https://podcast.hospitalitydaily.com/","image_url":"https://storage.buzzsprout.com/jg9z46gnfy3xxq7w332v74p2plco?.jpg","author":"Josiah Mackenzie","episode_count":1305,"summary":"Stay informed and inspired to delight people and grow your business with daily conversations with interesting people doing interesting things. Hosted by Josiah Mackenzie.","last_synced_at":"2026-07-20T16:19:01.969442+00:00","page_url":"https://stenobird.com/podcast/hospitality-daily-podcast-5916452"},"episode":{"title":"Hospitality Marketing Should Feel Human - Lily Wecker, Aethos","slug":"hospitality-marketing-should-feel-human-lily-wecker-aethos","published_at":"2026-07-02T08:00:00+00:00","page_url":"https://stenobird.com/podcast/hospitality-daily-podcast-5916452/hospitality-marketing-should-feel-human-lily-wecker-aethos","show_page_url":"https://stenobird.com/podcast/hospitality-daily-podcast-5916452","url":"https://podcast.hospitalitydaily.com/aethos-comms/","audio_url":"https://www.buzzsprout.com/2103299/episodes/19428444-hospitality-marketing-should-feel-human-lily-wecker-aethos.mp3","summary":"Creating a memorable hospitality experience is only part of the challenge. Communicating it in a way that feels just as human is what sets great brands apart. In this episode, Lily Wecker, CEO of Aethos, explains how the company's human-centered philosophy shapes its marketing and communication. She shares why Aethos prioritizes people over products, how its campaigns capture the spirit of the brand rather than staged perfection, and why storytelling attracts guests who will really connect w...","meta_description":"Creating a memorable hospitality experience is only part of the challenge. Communicating it in a way that feels just as human is what sets great brands ap…","key_points":[],"chapters":[],"topics":[],"duration_seconds":429,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/hospitality-daily-podcast-5916452/episodes/hospitality-marketing-should-feel-human-lily-wecker-aethos/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/hospitality-daily-podcast-5916452/hospitality-marketing-should-feel-human-lily-wecker-aethos.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}