{"podcast":{"title":"Honest Ecommerce","slug":"honest-ecommerce-14292","podcast_index_feed_id":14292,"rss_url":"https://api.riverside.com/hosting/S3wcJsCy.rss","website_url":"https://honestecommerce.co","image_url":"https://hosting-media.riverside.com/media/imports/podcasts/3024deae-821e-4195-ad6a-903b5f3b6ddf/avatar.jpg","author":"Shopify Expert Chase Clymer","episode_count":549,"summary":"Honest Ecommerce is in the top 5% of podcasts and has been one of Shopify's picks for best business podcasts for years. Shopify Expert Chase Clymer and his guests provide online store owners with honest, actionable advice to increase their sales and grow their business.","last_synced_at":"2026-07-21T04:18:06.117527+00:00","page_url":"https://stenobird.com/podcast/honest-ecommerce-14292"},"episode":{"title":"Overcoming Purchase Friction in THC Online Spaces | Xander Shepherd | Artet","slug":"overcoming-purchase-friction-in-thc-online-spaces-xander-shepherd-artet","published_at":"2026-05-04T13:30:00+00:00","page_url":"https://stenobird.com/podcast/honest-ecommerce-14292/overcoming-purchase-friction-in-thc-online-spaces-xander-shepherd-artet","show_page_url":"https://stenobird.com/podcast/honest-ecommerce-14292","url":"https://honestecommerce.co/episodes/overcoming-purchase-friction-in-thc-online-spaces-xander-shepherd-artet-FwWTG3YS","audio_url":"https://api.riverside.com/hosting-analytics/media/308217405b61cb9c22a0524dfb4de18a20110cecde3b954b5a0e60f4895b6261/eyJlcGlzb2RlSWQiOiI0YzAwMGY3MS1hOThmLTQzZTYtYTZmZC1kZmRmZjE2MTcxYzIiLCJwb2RjYXN0SWQiOiIzMDI0ZGVhZS04MjFlLTQxOTUtYWQ2YS05MDNiNWYzYjZkZGYiLCJhY2NvdW50SWQiOiI2MDdjNTAxZGU4YjZhMjQ3ZDYzZGVhZjEiLCJwYXRoIjoibWVkaWEvaW1wb3J0cy9wb2RjYXN0cy8zMDI0ZGVhZS04MjFlLTQxOTUtYWQ2YS05MDNiNWYzYjZkZGYvZXBpc29kZXMvNGMwMDBmNzEtYTk4Zi00M2U2LWE2ZmQtZGZkZmYxNjE3MWMyLzEyOF9kZWZhdWx0X3RjLm1wMyJ9.mp3","summary":"Xander Shepherd is the co-founder of Artet, a brand that is changing the way we gather, toast, and experience cocktail culture. Rooted in tradition with a modern twist, Artet was founded by two brothers, and their cousin who wanted to create an alcohol-free alternative that blends sophisticated mixology with nuanced botanical flavors. With its amaro-inspired aperitif and a selection of elevated canned spritzes, Artet offers a hemp-derived Delta-9 THC-infused experience that is both refined and approachable—perfect for those seeking an NA option to savor at the table amongst family and friends. In This Conversation We Discuss: [00:00] Intro [02:17] Finding Ecommerce ideas in daily life [05:48] Experimenting in small, safe spaces [10:29] Sponsor: Migrate [12:27] Reshaping customer perspectives [18:22] Callouts [18:32] Navigating customer purchase friction [21:11] Presenting your product as opportunity [25:05] Sponsor: Intelligems [27:05] Navigating state-by-state THC rules [31:50] Protecting customers with age checks [36:22] Sponsor: Electric Eye [37:31] Setting high standards for the industry [47:10] Connecting customers to buying paths Resources: Subscribe to Honest Ecommerce on Youtube The original THC aperitif artet.com/ Follow Xander Shepherd linkedin.com/in/xandershepherd/ Migrate and grow more klaviyo.com/honest Book a demo today at intelligems.io/ Schedule an intro call with one of our experts electriceye.io/connect If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts . It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!","meta_description":"Xander Shepherd is the co-founder of Artet, a brand that is changing the way we gather, toast, and experience cocktail culture. Rooted in tradition with a…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2954,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/honest-ecommerce-14292/episodes/overcoming-purchase-friction-in-thc-online-spaces-xander-shepherd-artet/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/honest-ecommerce-14292/overcoming-purchase-friction-in-thc-online-spaces-xander-shepherd-artet.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}