{"podcast":{"title":"Higher Intelligence","slug":"higher-intelligence-6721297","podcast_index_feed_id":6721297,"rss_url":"https://feeds.simplecast.com/34l7JQin","website_url":"https://higher-intelligence.simplecast.com","image_url":"https://image.simplecastcdn.com/images/6ad2ccee-cab7-4e69-b49f-f9a0930c47aa/c872de36-9f8c-448f-839b-a0274fa5cff6/3000x3000/final.jpg?aid=rss_feed","author":"Enrollify","episode_count":136,"summary":"The Higher Intelligence podcast delivers smart takes on AI and EdTech for the next-generation campus. Hosted by EdTech executive, data scientist, and professor Dr. JC Bonilla, the show breaks down the most important AI stories, explains how the technology works, and translates hype into real implications for higher education leaders. Join us twice weekly for clear thinking with no noise — just AI and EdTech, explained for higher education.","last_synced_at":"2026-07-21T16:19:48.996249+00:00","page_url":"https://stenobird.com/podcast/higher-intelligence-6721297"},"episode":{"title":"The Rise of the AI Creative","slug":"the-rise-of-the-ai-creative","published_at":"2026-03-17T07:00:00+00:00","page_url":"https://stenobird.com/podcast/higher-intelligence-6721297/the-rise-of-the-ai-creative","show_page_url":"https://stenobird.com/podcast/higher-intelligence-6721297","url":"https://higher-intelligence.simplecast.com/episodes/the-rise-of-the-ai-creative-JoNovs_f","audio_url":"https://afp-232483-injected.calisto.simplecastaudio.com/9e1df961-05bd-43c4-97c5-74c3f315a7ba/episodes/a7935749-c777-48f2-9165-0de5a4e4c609/audio/128/default.mp3?aid=rss_feed&awCollectionId=9e1df961-05bd-43c4-97c5-74c3f315a7ba&awEpisodeId=a7935749-c777-48f2-9165-0de5a4e4c609&feed=34l7JQin","summary":"JC is joined by Mike McGetrick to examine how AI is transforming the creative process in higher education marketing. They discuss the evolution of creative roles, the impact of AI-powered tools like Adobe Firefly, and the balance between efficiency and authentic brand storytelling. JC and Mike also explore AI’s role in democratizing content creation, maintaining authenticity, and reshaping creative education. Listeners gain insights on implementing AI-driven creative strategies while preserving the core values and differentiation unique to each institution.","meta_description":"JC is joined by Mike McGetrick to examine how AI is transforming the creative process in higher education marketing. They discuss the evolution of creativ…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2673,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/higher-intelligence-6721297/episodes/the-rise-of-the-ai-creative/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/higher-intelligence-6721297/the-rise-of-the-ai-creative.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}