{"podcast":{"title":"High Performance Business","slug":"high-performance-business-7257183","podcast_index_feed_id":7257183,"rss_url":"https://feeds.acast.com/public/shows/67b8a49ac0f169362a5f3f65","website_url":"https://shows.acast.com/highperformancebusiness","image_url":"https://assets.pippa.io/shows/67b8a49ac0f169362a5f3f65/1785323178866-7ae53e4f-e592-4f3e-9bda-4dc470dafb3c.jpeg","author":"High Performance","episode_count":89,"summary":"You know the score, but what happens on the pitch is only half the story . Soaring ticket prices. Endless subscription fees. Baffling rule changes. Even the most diehard fans are left wondering: why? Award-winning sports journalists Natalie Pirks & Colin Murray step back from a busy news cycle to deliver the business playbook. Armed with razor-sharp wit and genuine curiosity, they bridge the gap between the sports business and the sport itself, unpacking the power plays shaping global games and decoding what they really mean for people in the stands. From FIFA and F1 to the Premier League and major US sports, High Performance Business delivers top-down clarity straight from the pitch-side, court-side, and paddock. Because when you understand the mechanics behind the machine, you're no longer sitting on the sidelines. No business degree required. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-09-24T00:22:26.301690+00:00","page_url":"https://stenobird.com/podcast/high-performance-business-7257183"},"episode":{"title":"The Truth About WSL Wages, Sponsorship & the Lionesses","slug":"the-truth-about-wsl-wages-sponsorship-the-lionesses","published_at":"2026-08-19T01:00:00+00:00","page_url":"https://stenobird.com/podcast/high-performance-business-7257183/the-truth-about-wsl-wages-sponsorship-the-lionesses","show_page_url":"https://stenobird.com/podcast/high-performance-business-7257183","url":"https://shows.acast.com/the-room-where-it-happened/episodes/ep-3","audio_url":"https://sphinx.acast.com/p/open/s/67b8a49ac0f169362a5f3f65/e/6a8413d727e6f6f39798fca9/media.mp3","summary":"Being a Lioness may make you financially comfortable.  Being anyone else in the WSL is a very different reality.  Colin and Nat pull apart the numbers behind English women's football — from minimum wage rules for 18-20-year-olds to what happens when a league's biggest stars retire in their mid-30s with no fallback plan.  They're joined by Beth Fisher, senior advisor to UEFA Vice President and Mary Earps, for an inside look at sponsorship, fandom, and why the WSL still has work to do outside its Lioness elite. Plus: with Gianni Infantino's grip on FIFA under fire, Colin and Nat pick who they'd install as the next president of world football — from real-world contenders to a full-blown fantasy draft, Star Wars comparisons included. IFS - award-winning Asset & Service Management software 👉 Reimagine your operations at  https://highpfrmc.com/IFS_HPB_YT Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Being a Lioness may make you financially comfortable. Being anyone else in the WSL is a very different reality. Colin and Nat pull apart the n…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2616,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/high-performance-business-7257183/episodes/the-truth-about-wsl-wages-sponsorship-the-lionesses/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/high-performance-business-7257183/the-truth-about-wsl-wages-sponsorship-the-lionesses.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}