{"podcast":{"title":"High Performance Business","slug":"high-performance-business-7257183","podcast_index_feed_id":7257183,"rss_url":"https://feeds.acast.com/public/shows/67b8a49ac0f169362a5f3f65","website_url":"https://shows.acast.com/highperformancebusiness","image_url":"https://assets.pippa.io/shows/67b8a49ac0f169362a5f3f65/1785323178866-7ae53e4f-e592-4f3e-9bda-4dc470dafb3c.jpeg","author":"High Performance","episode_count":89,"summary":"You know the score, but what happens on the pitch is only half the story . Soaring ticket prices. Endless subscription fees. Baffling rule changes. Even the most diehard fans are left wondering: why? Award-winning sports journalists Natalie Pirks & Colin Murray step back from a busy news cycle to deliver the business playbook. Armed with razor-sharp wit and genuine curiosity, they bridge the gap between the sports business and the sport itself, unpacking the power plays shaping global games and decoding what they really mean for people in the stands. From FIFA and F1 to the Premier League and major US sports, High Performance Business delivers top-down clarity straight from the pitch-side, court-side, and paddock. Because when you understand the mechanics behind the machine, you're no longer sitting on the sidelines. No business degree required. Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-09-24T00:22:26.301690+00:00","page_url":"https://stenobird.com/podcast/high-performance-business-7257183"},"episode":{"title":"The Failed FIFA World Cup Sale & Is EPL Viewing Changing Forever?","slug":"the-failed-fifa-world-cup-sale-is-epl-viewing-changing-forever","published_at":"2026-08-05T01:00:00+00:00","page_url":"https://stenobird.com/podcast/high-performance-business-7257183/the-failed-fifa-world-cup-sale-is-epl-viewing-changing-forever","show_page_url":"https://stenobird.com/podcast/high-performance-business-7257183","url":"https://shows.acast.com/the-room-where-it-happened/episodes/the-failed-fifa-world-cup-sale-the-premier-league-abandoning","audio_url":"https://sphinx.acast.com/p/open/s/67b8a49ac0f169362a5f3f65/e/6a721243bfbb5dcf1ddeebfc/media.mp3","summary":"Colin Murray and Natalie Pirks are joined by football finance expert Kieran Maguire to unpack a week that shook the game. FIFA President Gianni Infantino's proposal to sell stakes in the FIFA World Cup to private investors has met fierce opposition from UEFA and football associations around the world. So what happens next, and what could it mean for the future of the tournament? Plus, the Premier League is quietly building its own direct-to-consumer streaming service. Colin and Natalie debate how soon it could change the way fans watch football, while Kieran breaks down the financial realities behind broadcast rights, club revenues and what's really at stake for the future of the game. We'd love to answer your questions! Send them to @highperformance.business on Instagram. Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Colin Murray and Natalie Pirks are joined by football finance expert Kieran Maguire to unpack a week that shook the game. FIFA President Gianni Infantino'…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3715,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/high-performance-business-7257183/episodes/the-failed-fifa-world-cup-sale-is-epl-viewing-changing-forever/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/high-performance-business-7257183/the-failed-fifa-world-cup-sale-is-epl-viewing-changing-forever.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}