{"podcast":{"title":"Her Intentional Reset: Career changes and second acts for women in midlife","slug":"her-intentional-reset-7728413","podcast_index_feed_id":7728413,"rss_url":"https://feeds.captivate.fm/her-intentional-reset/","website_url":"https://www.herintentionalreset.com","image_url":"https://artwork.captivate.fm/c9c80ed7-edb9-4873-87fc-41db04f803d6/Podcast-Cover-Art-Copy-of-Intentional-Reset-1.jpg","author":"Molly Wipperfurth","episode_count":20,"summary":"Her Intentional Reset is the podcast for women in their mid 30’s, 40s and 50s navigating midlife career change — whether you're eyeing a full career pivot, building a second act, or just wondering if the career you chose 20 years ago still fits. Host Molly Wipperfurth talks with real women who've made the leap: from corporate to creative, from climbing the ladder to building something new. Every conversation covers the practical realities of career reinvention — the finances, the trade-offs, the timeline, and what life actually looks like on the other side. If you're a woman in midlife rethinking your career, this is where your next chapter starts. If HIR has been valuable to you, you can support the show here: https://ko-fi.com/herintentionalreset No pressure — just making it easy for listeners who want to say so. CONNECT WITH HIR Instagram @ https://www.instagram.com/herintentionalreset.co/ Facebook @ https://www.facebook.com/profile.php?id=61587329908947 Website: https://herintentionalreset.com/?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQMMjU2MjgxMDQwNTU4AAGntCEey4YretrZ39A7mINUiy-Dmz7iRv0BDLhY2OcDQkfqMmMGK8--zTX20RE_aem_d_Ys…","last_synced_at":"2026-07-21T18:17:57.280427+00:00","page_url":"https://stenobird.com/podcast/her-intentional-reset-7728413"},"episode":{"title":"Heart-Head Alignment: How She Left Accounting to Own a Gym | Tina Hegna, Burn Boot Camp, Ep. 2","slug":"heart-head-alignment-how-she-left-accounting-to-own-a-gym-tina-hegna-burn-boot-camp-maple-grove-mn","published_at":"2026-04-07T08:45:00+00:00","page_url":"https://stenobird.com/podcast/her-intentional-reset-7728413/heart-head-alignment-how-she-left-accounting-to-own-a-gym-tina-hegna-burn-boot-camp-maple-grove-mn","show_page_url":"https://stenobird.com/podcast/her-intentional-reset-7728413","url":"https://herintentionalreset.com/all-podcasts/heart-head-alignment-how-she-left-accounting-to-own-a-gym-tina-hegna","audio_url":"https://episodes.captivate.fm/episode/0ec66ea6-fcdf-419e-8dea-5d363e6317a1.mp3","summary":"She always knew she wanted to be an entrepreneur. She just needed something worth building. Tina Hegna spent over a decade in corporate accounting — not because she'd given up on that dream, but because the right application hadn't found her yet. Then she walked into a Burn Boot Camp class as a member, and everything clicked. What happened next was anything but simple — one franchise became three, a pandemic tested everything, and an intentional decision to scale back to one location turned out to be the most strategic move she ever made. In this conversation, Tina unpacks the full journey: the financial realities of franchise ownership, what her accounting background did and didn't prepare her for, and the heart-head alignment framework she uses to make every major decision in business and in life. WHAT YOU WILL LEARN: [00:10:00] The franchise approval process, funding options, and what to expect in the FDD 14-day blackout period [00:18:27] The real cost to open a Burn Boot Camp franchise — and why construction costs can swing the number dramatically [00:20:34] Short and long-term financial considerations every franchise owner needs to think through before signing [00:24:38] Managing part-time shift workers, building culture, and navigating HR from scratch [00:27:55] The heart-head alignment framework Tina uses to make clear decisions [00:29:53] What her husband Harlan and sister Stephanie each identified as her greatest strengths GUEST REFERENCES Brené Brown — 'The Gifts of Imperfection' — Amazon link Start Strong: Free Week at most Burn Boot Camps - sign up using Burn links below. CONNECT WITH BURN BOOT CAMP MAPLE GROVE Instagram @ https://www.instagram.com/burnbootcampmaplegrovemn Facebook @ https://www.facebook.com/burnbootcampmaplegrovemn Website: https://locatio…","meta_description":"She always knew she wanted to be an entrepreneur. She just needed something worth building. Tina Hegna spent over a decade in corporate accounting — not b…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2679,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/her-intentional-reset-7728413/episodes/heart-head-alignment-how-she-left-accounting-to-own-a-gym-tina-hegna-burn-boot-camp-maple-grove-mn/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/her-intentional-reset-7728413/heart-head-alignment-how-she-left-accounting-to-own-a-gym-tina-hegna-burn-boot-camp-maple-grove-mn.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}