{"podcast":{"title":"GTM Live","slug":"gtm-live-284372","podcast_index_feed_id":284372,"rss_url":"https://anchor.fm/s/1caa9814/podcast/rss","website_url":"https://www.passetto.com","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/4709421/4709421-1744289312480-1c7d7c35e670f.jpg","author":"Passetto","episode_count":614,"summary":"GTM Live is a new evolution of Revenue Vitals by Chris Walker, now hosted by Carolyn Dilks & Trevor Gibson, Co-Founders of Passetto — a part tech, part advisory GTM agency for high-performing B2B SaaS companies. This weekly live show is built for CEOs, CFOs & Revenue Leaders who know the current way GTM is executed & measured is broken, and are ready for something better. We cut through the noise & ditch outdated playbooks. No fluff. No vanity metrics. Just honest, modern conversations about how to track & optimize GTM for what actually matters: unit economics, efficiency & long-term growth.","last_synced_at":"2026-07-14T02:20:29.068363+00:00","page_url":"https://stenobird.com/podcast/gtm-live-284372"},"episode":{"title":"The 5 Stages of Revenue Transformation – Stage 1: Escaping the Panic Response","slug":"the-5-stages-of-revenue-transformation-stage-1-escaping-the-panic-response","published_at":"2025-11-11T14:14:33+00:00","page_url":"https://stenobird.com/podcast/gtm-live-284372/the-5-stages-of-revenue-transformation-stage-1-escaping-the-panic-response","show_page_url":"https://stenobird.com/podcast/gtm-live-284372","url":"https://podcasters.spotify.com/pod/show/b2bgtmlive/episodes/The-5-Stages-of-Revenue-Transformation--Stage-1-Escaping-the-Panic-Response-e3aqhqt","audio_url":"https://anchor.fm/s/1caa9814/podcast/play/111019293/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-11%2F3f7169f2-7113-d649-0f6b-6c30d92f9be4.mp3","summary":"When pipeline starts slipping and targets go up, most revenue leaders do the same thing: they panic. They launch new experiments, adopt the latest AI tools, and try to do more, faster, harder. But what if that's exactly what's keeping you stuck? This episode is part of a 5-part series exploring the journey B2B revenue leaders take from reactive chaos to understanding and measuring their full revenue factory, and transforming their careers in the process. Each stage represents a critical transformation moment that separates leaders who consistently hit their targets and drive real results from those who scramble every quarter wondering why nothing's working. This episode explores Stage 1: The Panic Response, and it represents the first stage in revenue transformation. You’re likely in Stage 1 if you’re asking questions like, "What experiments should I try next?", "What are other companies doing that I should copy?", or "What AI tool is going to save my pipeline?". What We Cover in This Episode: Why the question "What experiments should I try next?" is fundamentally wrong How to recognize if you're trapped in The Panic Response The uncomfortable truth about why transformation only happens outside your comfort zone What it actually takes to move from reactive scrambling to strategic confidence Why adding more tactics to a broken foundation only creates more noise in an already chaotic system The real reason you can't measure the impact of your investments, and what that means for your ability to drive growth What fundamental questions you're NOT asking because you don't have the data model to answer them The moment of decision that separates leaders who transform from leaders who stay stuck How to stop copying what other companies a…","meta_description":"When pipeline starts slipping and targets go up, most revenue leaders do the same thing: they panic. They launch new experiments, adopt the latest AI tool…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1533,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/gtm-live-284372/episodes/the-5-stages-of-revenue-transformation-stage-1-escaping-the-panic-response/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/gtm-live-284372/the-5-stages-of-revenue-transformation-stage-1-escaping-the-panic-response.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}