{"podcast":{"title":"Growing For Market Podcast","slug":"growing-for-market-podcast-5952314","podcast_index_feed_id":5952314,"rss_url":"https://feeds.simplecast.com/nlt5gqze","website_url":"https://growingformarket.com/pages/growing-for-market-podcast?utm_source=simplecast_feed&utm_medium=podcast&utm_campaign=podcast_traffic_feed","image_url":"https://image.simplecastcdn.com/images/c5ec968b-fc95-406a-a374-a2d1f4d5f5e7/2d8f4c8b-2a2d-43b5-ac43-b853409dda9e/3000x3000/gfmtemplogofinal.jpg?aid=rss_feed","author":"Growing For Market Magazine","episode_count":177,"summary":"Growing for Market is the farmer-to-farmer magazine for local food and flower growers, for 33 years and growing. GFM keeps you informed about the business of growing and selling vegetables, cut flowers, plants, herbs, and other food products. If you are market farming or gardening, you'll find valuable information that will help make your business more profitable and enjoyable, all written by farmers, for farmers. Please join us today! Link: https://growingformarket.com/pages/growing-for-market-podcast","last_synced_at":"2026-06-10T10:17:22.702074+00:00","page_url":"https://stenobird.com/podcast/growing-for-market-podcast-5952314"},"episode":{"title":"How small farms can stand out from big food using good marketing with Jakub Kosmowski of Farma Wola in Poland","slug":"how-small-farms-can-stand-out-from-big-food-using-good-marketing-with-jakub-kosmowski-of-farma-wola-in-poland","published_at":"2026-04-07T19:09:22+00:00","page_url":"https://stenobird.com/podcast/growing-for-market-podcast-5952314/how-small-farms-can-stand-out-from-big-food-using-good-marketing-with-jakub-kosmowski-of-farma-wola-in-poland","show_page_url":"https://stenobird.com/podcast/growing-for-market-podcast-5952314","url":"https://growingformarket.com/pages/growing-for-market-podcast?utm_source=simplecast_feed&utm_medium=podcast&utm_campaign=podcast_traffic_feed","audio_url":"https://cdn.simplecast.com/media/audio/transcoded/9b291c82-b939-4d8a-b279-b2e211eabf96/80a93498-78ac-4cf8-829e-de35934f86d0/episodes/audio/group/13b514be-0045-4cac-8d5d-b1afd6676935/group-item/9b551fbd-ece0-4113-9504-11dd724496b3/128_default_tc.mp3?aid=rss_feed&feed=nlt5gqze","summary":"Jakub Kosmowski left a career in marketing to start the vegetable CSA farm Farma Wola in Poland. In this interview, he tells us how he adapted the marketing principles he used with Fortune 500 companies to develop a market for and sell CSA shares for his farm. Jakub tells us how any type of farm can use the four Ps of marketing- “product, place, price and promotion” to think about the big picture before putting effort into marketing. Then we compare the merits of the different marketing channels- email vs social media vs paid advertising- to decide which channels make sense for your farm and how to repurpose the same content across multiple channels.","meta_description":"Jakub Kosmowski left a career in marketing to start the vegetable CSA farm Farma Wola in Poland. In this interview, he tells us how he adapted the marketi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":5758,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/growing-for-market-podcast-5952314/episodes/how-small-farms-can-stand-out-from-big-food-using-good-marketing-with-jakub-kosmowski-of-farma-wola-in-poland/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/growing-for-market-podcast-5952314/how-small-farms-can-stand-out-from-big-food-using-good-marketing-with-jakub-kosmowski-of-farma-wola-in-poland.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}