{"podcast":{"title":"Grow Your Camp","slug":"grow-your-camp-7692382","podcast_index_feed_id":7692382,"rss_url":"https://api.riverside.fm/hosting/idzX3ZjO.rss","website_url":"https://growyourcamppodcast.com/","image_url":"https://hosting-media.riverside.com/media/podcasts/a20bc04e-40b5-4e64-a5f2-67eda6997509/logos/77d4b576-d2d3-4be8-9782-7613ef8ab5a1.jpeg","author":"Mark P. Fisher & Carl Lefever","episode_count":17,"summary":"Welcome to the Grow Your Camp Podcast: 'Cause You Can't Minister to Empty Beds Where we share stories and systems to help camps grow. Hosts: Mark P. Fisher , of Inspiring Growth Carl Lefever , of Improve & Grow Overview: Most camp directors didn't sign up to be marketers. They signed up because they know what happens to a kid who spends a week away from everything — and they wanted to be part of it. But empty beds are a real problem, and figuring out how to fill them, fund the mission, and still lead well is work nobody really prepared you for. The Grow Your Camp Podcast exists for that director . Every episode opens with one tactic you can use this week — then goes deeper with a real camp leader who's already solved the problem you're sitting with. Real numbers. Real stories. The systems behind the growth. This is what it sounds like when the mission gets to grow. Key Themes: Filling the Calendar: Strategies and real-world examples of how retreat and camp leaders increase bookings and reduce seasonal gaps. Topics might include: lead generation systems, improving inquiry response times, pricing strategy, market positioning, capacity management, and off-season marketing approaches.…","last_synced_at":"2026-07-18T20:20:44.188986+00:00","page_url":"https://stenobird.com/podcast/grow-your-camp-7692382"},"episode":{"title":"Ep 5 | The Missing Pages That Drive Retreat Bookings for Camps","slug":"ep-5-the-missing-pages-that-drive-retreat-bookings-for-camps","published_at":"2026-03-27T15:00:48+00:00","page_url":"https://stenobird.com/podcast/grow-your-camp-7692382/ep-5-the-missing-pages-that-drive-retreat-bookings-for-camps","show_page_url":"https://stenobird.com/podcast/grow-your-camp-7692382","url":"https://api.riverside.com/hosting-analytics/media/c5085bcd08ae0b8bf8a19971833aa6666202764aaa2bb56b398b1730019a093b/eyJlcGlzb2RlSWQiOiI5NzQ5NjUyNS0wYzlmLTRmYmYtODZmNS03NGRjNjc2MDg3NzYiLCJwb2RjYXN0SWQiOiJhMjBiYzA0ZS00MGI1LTRlNjQtYTVmMi02N2VkYTY5OTc1MDkiLCJhY2NvdW50SWQiOiI2OTI0ZmUzZmQ5YTYwMzc4YTgzYjNmOWMiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjljNjkzYzAyYTVhZWQzODRjNTgzZjc5L2dyb3cteW91ci1jYW1wLXBvZGNhc3QtY29tcG9zZXItMjAyNi0zLTI3X18xNS0yNy0xMS5tcDMifQ==.mp3","audio_url":"https://api.riverside.com/hosting-analytics/media/c5085bcd08ae0b8bf8a19971833aa6666202764aaa2bb56b398b1730019a093b/eyJlcGlzb2RlSWQiOiI5NzQ5NjUyNS0wYzlmLTRmYmYtODZmNS03NGRjNjc2MDg3NzYiLCJwb2RjYXN0SWQiOiJhMjBiYzA0ZS00MGI1LTRlNjQtYTVmMi02N2VkYTY5OTc1MDkiLCJhY2NvdW50SWQiOiI2OTI0ZmUzZmQ5YTYwMzc4YTgzYjNmOWMiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjljNjkzYzAyYTVhZWQzODRjNTgzZjc5L2dyb3cteW91ci1jYW1wLXBvZGNhc3QtY29tcG9zZXItMjAyNi0zLTI3X18xNS0yNy0xMS5tcDMifQ==.mp3","summary":"In this episode, Mark shares a camp marketing tip about the importance of asking for and responding to reviews. Then Carl and Mark explore how camp websites can significantly boost guest group bookings by improving website structure, messaging, and inquiry processes. They share practical strategies, real-world examples, and a special offer to help camp leaders grow their retreat programs. Keywords camp website, guest groups, retreat bookings, marketing strategy, camp marketing, website optimization, inquiry funnel, camp revenue, digital marketing, camp leadership Key Topics Website structure for guest groups Messaging and positioning for retreats Inquiry and lead capture strategies Case studies of successful camp websites Special offer: Growth Action Plan Hosts Mark P. Fisher, Inspiring Growth Carl Lefever, Improve & Grow Chapters 00:00 Introduction to Camp Growth Strategies 00:37 The Importance of Customer Reviews 05:13 Challenges in Camp Marketing 06:41 Personal Journey into Camp Ministry 10:09 Website Strategies for Guest Groups 12:09 Revenue Insights and Capacity Management 12:46 Maximizing Revenue Through Guest Group Rentals 13:32 The Disconnect in Camp Leadership Perspectives 15:09 Understanding Guest Group Needs 17:44 Creating an Effective Retreat Section on Websites 20:53 Essential Content for Retreat Websites 23:15 Key Questions for Potential Guests 25:53 The Importance of Inquiry Forms 28:13 The Pricing Debate: To Show or Not to Show? 37:51 Implementing Effective Website Changes for Growth 40:45 Growth Action Plan for Camps Resources: Improve and Grow Website Services - https://improveandgrow.com/ Cross Oak Camp - https://crossoakamp.com/ They Ask You Answer by Marcus Sheridan Have a question you'd like us to cover? Click here to record your question >…","meta_description":"In this episode, Mark shares a camp marketing tip about the importance of asking for and responding to reviews. Then Carl and Mark explore how camp websit…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2728,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/grow-your-camp-7692382/episodes/ep-5-the-missing-pages-that-drive-retreat-bookings-for-camps/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/grow-your-camp-7692382/ep-5-the-missing-pages-that-drive-retreat-bookings-for-camps.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}