{"podcast":{"title":"GRC PR 360","slug":"grc-pr-360-784039","podcast_index_feed_id":784039,"rss_url":"https://feed.pippa.io/public/shows/5dcc39baa20b6b9503a07b26","website_url":"https://shows.acast.com/pr-360","image_url":"https://assets.pippa.io/shows/5dcc39baa20b6b9503a07b26/1776272785404-7cfbeca3-c812-4e19-8396-f73f8bbd1eaf.jpeg","author":"Jan Richardson","episode_count":335,"summary":"PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications. Produced by Global Results Communications Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-07-22T20:19:38.125526+00:00","page_url":"https://stenobird.com/podcast/grc-pr-360-784039"},"episode":{"title":"How Startups Should Approach PR with Yury Molodtsov","slug":"how-startups-should-approach-pr-with-yury-molodtsov","published_at":"2026-03-18T09:02:00+00:00","page_url":"https://stenobird.com/podcast/grc-pr-360-784039/how-startups-should-approach-pr-with-yury-molodtsov","show_page_url":"https://stenobird.com/podcast/grc-pr-360-784039","url":"https://shows.acast.com/pr-360/episodes/how-startups-should-approach-pr-with-yury-molodtsov","audio_url":"https://sphinx.acast.com/p/open/s/5dcc39baa20b6b9503a07b26/e/69b8a6474266c9b1c79befcb/media.mp3","summary":"Yury Molodtsov is the COO & Partner at MA Family, leading communications for tech companies such as Miro and Flipper Zero. He's also the creator of Five Finds, a weekly newsletter about the interesting things he discovers at the edge of the Internet. In this episode, Yury shares how startups should approach PR, crisis communication, and how to build a successful newsletter. Key Takeaways: - How to create a successful newsletter - Why AI is no longer a differentiator - Effective crisis communication strategies Episode Timeline: 1:30 Why newsletters should be niche  3:50 Who is Yury's target audience? 4:55 Yury's favorite fact 6:10 Why companies shouldn't boast about using AI 9:15 The average person's impression of AI 10:45 When should startups start investing in PR? 13:25 A PR freelancer's first look at a startup 15:45 How to place stories into top-tier media 20:20 The future of journalism 22:00 Journalists need to develop their own brands 23:35 Yury's approach to crisis management This episode’s guest: • Yury Molodtsov on LinkedIn • MA.Family  • Yury on X Subscribe and leave a 5-star review:  https://pod.link/1496390646 Contact Us! •Join the conversation by leaving a comment! •Follow us on Facebook, Twitter, Instagram, and LinkedIn! Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Yury Molodtsov is the COO & Partner at MA Family, leading communications for tech companies such as Miro and Flipper Zero. He's also the creator of Fi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1880,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/grc-pr-360-784039/episodes/how-startups-should-approach-pr-with-yury-molodtsov/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/grc-pr-360-784039/how-startups-should-approach-pr-with-yury-molodtsov.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}