{"podcast":{"title":"Get Fully Booked","slug":"get-fully-booked-7039758","podcast_index_feed_id":7039758,"rss_url":"https://feeds.captivate.fm/get-fully-booked/","website_url":"https://get-fully-booked.com/","image_url":"https://artwork.captivate.fm/648448d5-be25-431c-b51e-44f579bb1f64/H03ikofuPXZOXOxcQA5291mE.jpg","author":"Sarah Orchard","episode_count":53,"summary":"Get Fully Booked is for Airbnb hosts, holiday cottage and glampsite owners who are ready to master their marketing so they can ditch their reliance on online agents and grow their direct bookings. Your host Sarah Orchard, an award-winning marketing strategist, #1 Amazon best-selling author, and fellow host; will share with you exactly what it takes to grow your direct bookings and the simple marketing steps to get more profit in your pocket! She shares her proven marketing strategies and interviews fellow hosts to find out what has worked for them and how they have achieved more direct bookings.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/get-fully-booked-7039758"},"episode":{"title":"Would You Move Out and Rent Your Own Home Charlotte from The Scarlet Hen Did – and Built a Thriving Business!”","slug":"would-you-move-out-and-rent-your-own-home-charlotte-from-the-scarlet-hen-did-and-built-a-thriving-business","published_at":"2025-10-13T05:00:00+00:00","page_url":"https://stenobird.com/podcast/get-fully-booked-7039758/would-you-move-out-and-rent-your-own-home-charlotte-from-the-scarlet-hen-did-and-built-a-thriving-business","show_page_url":"https://stenobird.com/podcast/get-fully-booked-7039758","url":"https://getfullybookedagain2208.live-website.com/podcast/-would-you-move-out-and-rent-your-own-home-charlotte-from-the-scarlet-hen-did-and-built-a-thriving-business","audio_url":"https://episodes.captivate.fm/episode/506a5bdb-85ca-4668-aec8-a1747788b9d2.mp3","summary":"In this episode, I'm chatting to Charlotte Hughes, the imaginative brain behind Yorkshire's Scarlet Hen, a unique rental for hen parties and wellness retreats. Charlotte opens up about her unexpected journey into the world of short-term rentals, which began out of necessity when her family home wasn't selling. She's transformed her massive mansion into a party pad that's not only stylish but also caters to the needs of her guests, creating an unforgettable experience. The episode dives deep into the challenges of managing a property that's also your home, the logistics of moving out every weekend, and how to maintain a welcoming atmosphere for guests. Charlotte shares her marketing wisdom and how she's managed to ditch reliance on online booking agents, instead focusing on building her brand and direct bookings. This chat is filled with real life practical tips for anyone looking to navigate the world of short-term rentals while keeping their sanity intact. --- Key Takeaways: Ditch the online agents and focus on building your own brand for direct bookings Necessity really can spark innovation - Charlotte's weekend rental prove it works! Creating memorable experiences for specific groups (like hen parties) leads to incredible reviews and repeat business Organisation and routine are absolutely crucial when you're living this double life Direct bookings put significantly more profit in your pocket - find creative ways to encourage them Building genuine connections with guests makes them more respectful and likely to return --- About this week's guest: The Scarlet Hen, Norfolk House Follow Scarlet Hen on Instagram --- Do you have a marketing roadmap for your business? No more winging it and feeling like you are in constant marketing chaos! Create your easy-to-follow market…","meta_description":"In this episode, I'm chatting to Charlotte Hughes, the imaginative brain behind Yorkshire's Scarlet Hen, a unique rental for hen parties and wellness retr…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1891,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/get-fully-booked-7039758/episodes/would-you-move-out-and-rent-your-own-home-charlotte-from-the-scarlet-hen-did-and-built-a-thriving-business/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/get-fully-booked-7039758/would-you-move-out-and-rent-your-own-home-charlotte-from-the-scarlet-hen-did-and-built-a-thriving-business.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}