{"podcast":{"title":"Get Booked: A Photography Marketing Podcast","slug":"get-booked-a-photography-marketing-podcast-6734415","podcast_index_feed_id":6734415,"rss_url":"https://feeds.libsyn.com/494618/rss","website_url":"http://keepitmoving.libsyn.com/site","image_url":"https://static.libsyn.com/p/assets/4/9/0/4/4904af0a2ec72d7116c3140a3186d450/Get_Booked_Podcast_Graphics_Podcast_Cover.jpg","author":"Alison Bell & Melissa Arlena","episode_count":123,"summary":"Stop posting and praying. Start booking. Get Booked is the podcast for photographers who want real marketing, SEO, and business strategies—not another guru telling you to \"just be consistent.\" Your hosts? Alison Bell and Melissa Arlena—two photographers and military spouses with 27+ combined years in the industry. Melissa is an SEO educator who runs Picture Perfect Rankings, teaching photographers how to get found on Google. Alison is a business mentor who's successfully moved her photography business across the country (multiple times) and knows how to book clients fast in any market. Each week, they break down what's actually working: SEO that gets you on page one, marketing funnels that convert, email strategies that book sessions, and the business foundations you need to grow sustainably. It's why thousands of photographers have made this a top 25% podcast. This is the business education photography school skipped.","last_synced_at":"2026-06-16T04:20:31.258607+00:00","page_url":"https://stenobird.com/podcast/get-booked-a-photography-marketing-podcast-6734415"},"episode":{"title":"103: Facebook Ads for Photographers, Finally Demystified (with Matt & Heidi - Go Book Yourself)","slug":"103-facebook-ads-for-photographers-finally-demystified-with-matt-heidi-go-book-yourself","published_at":"2026-06-15T13:30:00+00:00","page_url":"https://stenobird.com/podcast/get-booked-a-photography-marketing-podcast-6734415/103-facebook-ads-for-photographers-finally-demystified-with-matt-heidi-go-book-yourself","show_page_url":"https://stenobird.com/podcast/get-booked-a-photography-marketing-podcast-6734415","url":"https://keepitmovingpod.com/103-facebook-ads-for-photographers-finally-demystified-with-matt-heidi-go-book-yourself","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/0289b5cc-1b7e-4734-aabe-9b7783cccf60/FINAL_GB_Ep103.mp3?dest-id=4228523","summary":"Turns out the secret to a fully booked calendar might be hiding inside the app you've been avoiding. We sat down with Facebook ads experts Matt and Heidi of GoBookYourself.club to break down exactly how photographers can use Meta ads to generate consistent inquiries — without needing a huge following, a fancy funnel, or a marketing degree. On this episode: How to structure your first Facebook ad — even if you have zero followers and one portfolio shoot to work with The three-tier ad strategy that lets you match your budget and time to the right approach for your business Why boosting posts isn't the same as running ads — and what to do instead Alison's workshop recordings are up! Dig deeper into your business so you can book more clients . Map Out Your Marketing & Blog to Book are available now Ready to get your photography business in front of the right people? Melissa has compiled 35 Blog Post Topics to help your website work harder for you between ad campaigns. Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's free 15-minute calls and mentoring when it returns in the fall. Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie —grab them now. Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings —no ads required. Links: Leave a review in Apple or on Spotify 5 SEO Mistakes Killing Your Photography Business Webinar Download 39 FREE Ways to Get More Clients Get Melissa's Free Blog Post Topics Find Alison on IG @‌getbookedpodcast Find M…","meta_description":"Turns out the secret to a fully booked calendar might be hiding inside the app you've been avoiding. We sat down with Facebook ads experts Matt and Heidi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2723,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/get-booked-a-photography-marketing-podcast-6734415/episodes/103-facebook-ads-for-photographers-finally-demystified-with-matt-heidi-go-book-yourself/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/get-booked-a-photography-marketing-podcast-6734415/103-facebook-ads-for-photographers-finally-demystified-with-matt-heidi-go-book-yourself.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}